The lecture series delivered by Tom Kelly, the General Manager of IDEO and also the writer of The Art of Innovation had relayed crucial inputs pertinent to diverse topics in business and entrepreneurship. There are nine mini-lectures, all below six minutes of running time each, the shortest spanning just below two minutes.
For the first topic, Innovation Made Personal, the main message relayed was for innovation to be taken in a more personal perspective. As disclosed, young people should learn how to harness, nurture, develop, and reinforce creative potentials; as well as innate capacities for innovation so these can be beneficial throughout life.
The second topic, Orbiting the Giant Hairball, the talk was about the book written by Gordon MacKenzie entitled “Orbiting the Giant Hairball” where the main thrust of the talk was to disseminate that information that it is perfectly alright to profess oneself as an artist, an innovator, a designer; even if other people who regard one with a disconcerting look.
Concurrently, the main idea of the lecture entitled Thinking Like a Traveller was based on the premise that to encourage potentials for innovation and creativity, one needs to think like a traveler, who was described to manifest a part of the brain that is super active, especially when travelling internationally. Kelly also acknowledged that by thinking like a traveler, one should develop a habit of capturing and noting new ideas through whatever means deemed most appropriate for personal and professional purposes.
Likewise, in Field Observation with Fresh Eyes, the main message of the talk stems from the think like a traveler premise where Kelly reinforced the need to revitalize the power of observation. As acknowledged, by going out on the field, the power of observation should assist in gather much needed information to capture opportunities and turn these towards the advantage of the user.
In addition, Kelly’s message in the mini-lecture entitled Treat Life as an Experiment was to emphasize not to be afraid of failures. To do this, he proposed treating life as an experiment where risks are considered a normal part of the process. His discussion using actual examples from famous people, such as Thomas Edison, the inventor of WD-40, and James Dyson, who allegedly had experienced lots of failures before finally succeeding in the respective products that revolutionized contemporary times.
Furthermore, the dominant theme of the lecture with the topic Cultivating an Attitude of Wisdom was not to rest on one’s laurels or one’s accomplishments. There is a reported need to cultivate an attitude of constant learning; of wisdom; of developing a regular yearning for new knowledge.
On the other hand, in Case Study: Best Buy’s Failure to See Napster, the dominant theme of the lecture was not to rest on one’s laurels or one’s accomplishments. There is a reported need to cultivate an attitude of constant learning; of wisdom; of developing a regular yearning for new knowledge. The lesson imparted in this lecture was the need to conduct a more comprehensive research on the market to know for sure much needed information prior to making crucial decisions. The experience of Best Buy’s decision to acquire Musicland allegedly cost them $1billion in losses. As such, the relevance of assuming a more proactive stance in knowing the market proved to be an essential facet prior to making big decisions which could jeopardize the financial stability of the organization.
Kelly emphasized in his lecture, Using your Whole Brain, that there is a need to provide some space for the right portion of the brain to be utilized through some silent moment of daydreaming, reflections, or contemplation. As asserted, much of the cognitive thinking has appropriately been developed through the knowledge, skills, and abilities harnessed through academic learning – but these only apparently uses the left side of the brain. As such, two main thrusts were noted: (1) to use the whole brain; and (2) to tap the tortoise mind, described as the part of the brain which is not within one’s direct control but more on the subconscious and contemplative level. Kelly disclosed that this kind of thinking is the part where rumination happens; where innovative thinking allegedly spurs and develops through time.
Finally, in the lecture entitled Do What You Love, the talk was all about discerning what one loves to do; what one is born to do; what will people pay one to do; and who are those people one gets the chance to work in the chosen endeavor. Kelly proposed a method of determining what one really wants to do and what would make one happy, or what activities one usually delves into that makes one happy through logging them in a journal or lab notebook. It was apparent that determining the appropriate response would take time and using the tortoise mind, as previously asserted.
The nine mini-lectures delivered by Tom Kelly provided lessons that delve into relevant topics which included: (1) harnessing innovative skills; (2) not being afraid to acknowledge creativity or innovativeness despite other people’s disconcerting perspectives; (3) thinking like a traveler by tapping the part of the brain that is super active; (4) not being afraid of failure by being open to experiments; (5) harnessing the power of observation; (6) knowing the market more extensively; (7) have a consistent yearning for new knowledge; (8) using the whole brain; and finally, (9) doing what one truly loves.
Tom Kelly Lecture Series: A Summary Of Important Points Movie Review Example
Type of paper: Movie Review
Topic: Education, Brain, Thinking, Development, Observation, Innovation, Learning, Knowledge
Pages: 3
Words: 900
Published: 02/15/2020
Cite this page
- APA
- MLA
- Harvard
- Vancouver
- Chicago
- ASA
- IEEE
- AMA