The development of a tourism hotspot in the Favela region has been set to use a strategic and systematic approach at achieving the set goal of increasing the tourist attraction sites in the region. The tourism planning approach involves a number of projects that have been put in place to improve the infrastructure and property value.
One of the procedures undertaken involve the starting up of property development with introduction of big villas meant to promote property acquisition by visiting tourists that will be visiting the attractive areas. Favela has good and attractive beaches and its strategic placing proximity in Rio de Janeiro, Brazil, which invites tourists all over the world for its samba and carnival festivals. The Christ the Redeemer statue will also offers a high attraction for the vacationers that visit the location.
Marketing of the proposed villas and advertising of the prime location will go a long way in attracting the tourists. The staging areas being the main hilltops that offer prestigious panoramic views of the cool and eye-catching oceanic beaches in the Favela area, these areas present good sceneries for the visiting sightseers. The inhabiting residents have also been presented with ideas and proposals for the of turning parts of their living areas and houses into lodges meant to increase the tourist intake in the region, and in turn improving the living standards of the low income earners dwelling in the slum via aggregating their income rate from the foreign exchange.
Property value is expected to increase in the next forthcoming few years due to the redevelopment plans put in place due to be implemented by the investors that will bring up the property improvements and publicize the prime locations for the tourists. The long run expectations and goals are to earn profit and foreign exchange from the overseas visitors to the countries Favela’s prime attractive locations.
The twelve aims for sustainable tourism established by the UNWTO’s are specific and elaborate on the issues regarding tourism worldwide. The first poster presented in the case is that of the Earth University, with a statement slogan as leaders in sustainable earth. One of the purposes that fully relate to the sustainable tourism regarding this poster is the practice agriculture. The idea of farming in the university promotes a biological diversified environment. The university rears animals, cultivates vegetables, meat, milk and fruits for the surrounding varsity community. This on the other hand earns the university income and encourages the nurturing of different kinds of animals.
The environment conservation is also considered in the vision statements via the exhilarated use of fertilizers in the agricultural farming practices of banana planting. Another use of the banana plantation is the usage of banana stalks in the making of banana paper which minimizes on the waste of banana stalk leftovers after harvesting them. This goes a long way in ensuring and maintaining the environmental purity.
The other poster under topic of discussion is the one depicting the international hotel 848. This advertisement also forms a practical part of the sustainable tourism requirements via the upholding of the aims via implementing the environmental purity via minimizing pollution and conserving energy. The act of recycling water usage is a fact of conserving the environment and reducing pollution by disposing off of water waste. Resource efficiency is assured via the usage of renewable energy such as the Biomass plant which uses renewable sources for production like waste, for instance, animal waste e.g. cow dung, or garbage waste.
The advisable use of laundry and dry cleaning services for the tourist with the aim conserving water and the proposed use of paper bags instead of plastic laundry bags, all these will aid preventing water pollution which puts the community’s wellbeing at heart by strengthening and maintaining the quality of life in the region.
The third poster is that of the Tshering Tobgay & Joungmin Seo which presents a solution to solving the issue of poverty in the particular area of residence. This involves a series of procedural steps aimed at eradicating poverty in the area via the provision of employment opportunities to the various resident inhabitants and natives in the area. The employment quality of the region is improvised which offers a positive economic impact by ensuring the competitiveness and viability of the tourism spots. The quality and the number of the local jobs are increased via the support created by tourism.
The tourists are offered good services and social amenities, of which the residents also share the same due to the introduction of tourism. Tourists derive the fulfillment of having an adventurous tour or excavation of vacation sites, e.g. when they purchase different products and souvenirs for their own keeping when they go back home. This promotes the hometown businesses via earning them income.
The cultural richness of the community is enhanced via the preservation of the traditions, historic heritage and the uniqueness of host communities that invite the tourists. Therefore, the ethnicities and traditions are carried via generations and maintained for memory and practice to sustain tourism in the given area in the long run.
References
Fusco, G. L., & Nijkamp, P. (2008). Cultural tourism and sustainable local development. Aldershot: Ashgate.
Coccossis, H., & Nijkamp, P. (1995). Sustainable tourism development. Aldershot, England: Avebury.
