Part One
The WABC TV station, New York is programmed to follow a certain order of occurrence of events. Undeniably, the video in the first few minutes covers the analysis of the upcoming news head. There is a team of four professionals who are analyzing the upcoming events. More so, the story of Owen saving bird features the top in one of the scenes that were attracting. The highlights show Owen half naked in a river at Florida County, in the United States. The most trending video of Owen rescuing a bird from the water attracts the contribution of the viewers. With each one giving their suggestions, they all praise Owen for being that caring. In fact, the lady reporter on the ground gives credit to Owen. Between the 45th second and one minute of the video is the analysis of the video of Owen from Florida by four professionals.
Other highlights include robbery incidence to a woman who fought back to rescue herself. The robbery was targeting to steal her car. This was in New York. The story highlight takes 15 seconds of the total 31 minutes and 47 seconds of the video. Also, other highlight is the projection of the ongoing politics of the United States. The presidential ambitions of Donald Trump, already nominated under Republican Party. According to the news highlights, he is presidential flag bearer of Republican Party. The main focus is the current relation between him and Paul Ryan. The next highlight is the story of suspended police officers after applying exercise force on a driver. The video shows that officers are physically assaulting the driver. Another story presented in the second minute and the 20th second is about the lost two boys. Their iPhone has been found.
The news anchor starts with the hot story, currently trending in social media. The story topic is “who’s is the boss?” Donald Trump, a presidential aspirant, is the main featuring subject in the story. The story begins after the second minute and 35th seconds and takes about three minutes. The story is prioritized, and it is given much attention because the reporter sees this as ironical Donald Trump meeting with Ryan Paul. The story “who’s is the boss” was covered by the reporter on the scene. The name of the reporter is Jonathan Karl. The reporter gives details of what happened in the meeting between Ryan Paul and Donald Trump. Additionally, the reporter is spotted outside the building where the meeting happened. Towards the end of the reported story “who’s the boss”, individuals give opinions concerning the relationship between Trump and Ryan. Also, the reporter speaks in The English language in reporting the story “who’s the boss” and he is a man dressed decently in a suit. Donald Trump is presented an individual passionate to achieve his presidential bid. His story is presented as breaking news. However, his relationship with Paul Ryan, presidential aspirant, seems to go deviate. His presentation outside the Washington after their meeting depicts that he is not happy with the situation of Paul Ryan not ready to endorse him as the presidential aspirant. Rather, Ryan Paul is not ready to support Donald Trump as the Republican presidential candidate. Further the reporter explains the weakening relationship between the Donald Trump and Ryan Paul. Ryan Paul condemns Donald Trump for tarnishing his name.
The second story has the topic “EXESSIVE FORCE?” The topic is aired begging the 5th minute and 40th seconds and the story takes about one minute and forty seconds of the total news cast time. The source of the story is America based because the scene happened in the United States. However, the story presents a situation where the officers physically assaulted an innocent driver in United States of America. The story is presented by the reporter named Gio Benitez. He puts the viewers in the mood of despair when he says the driver was innocent, and police officers fought him. Further, the reporter says the driver was unarmed to justify excessive force. The American male reporter leaves viewers full of dilemma on the question of justice and democracy in the country. The reporter was on the scene because, at the end of the reporting, he is pointing to the direction of the act, meaning he was on the scene. The reporter presents a disturbing perception of the scene to the viewers.
The third story in the newscast is titled “GUN AUCTION SHOCKER”. The story presents murder case. The story starts at the 7th minute and 20th second and ends in the 8th minute and 50th second. This means the story is aired for about one minute and 30 seconds of the total time taken in the news cast. The source of the story is American based. This is evidenced by the display of American newspaper having reported the story at some time back. The story is reported by Matt Gutman. The reporter was at the scene because he is viewed interacting with some respondents present during the scene. He presents the story including himself as the member of the American Society. The story revolves around how George Zimmerman sold the gun which was used to kill Martin. Zimmerman is a suspect with the allegation of selling the guns to the public criminals. The guns are used to spearhead the criminal activities such as killing of Martin. The reporter leaves the viewer amazed when he puts that the suspect was once caught in the same act.
The next story had the topic”3 HOUR- WAIT”. The story presents a state of confusion to the travelers in an airport. The story begins in the 9th minute and the story took about one minute and 25 seconds to air. The story is reported in connection to a TSA, United States. There was a 3-hour delay in the operations at the airport. Additionally, the police argued that the delay was as a result of security measures imposed on the operations. The fliers were advised to arrive at the airport three hours before the stipulated time for them to get convenience. The story was reported by David Kerley. The reporter is American because the way he is presenting the story he knows more of the background information of TSA. The short brown man, with a huge command of English reports the story projecting a state of confusion in the airport. The viewers are left amazed because of the three-hour delay in the airport. The reporter was at the scene when the whole delay occurred because, at the background of where he is standing, the confused travelers are witnessed. The story exposes the exploitation of travelers by the TSA. The traveling costs had hiked within a short period.
The fourth story is titled “MOMENTS OF TERROR”. The story begins in the 10th minute and 30th second the story of moments of terror took one minute and twenty minutes to be aired. The story is projecting about the huge winds that destroyed properties and distorted the traveling activities to the citizens. However, the reporter presents a dangerous zone that was affected by the swirling winds. The victims of the strong winds were reported to be victimized by the winds and even some of them calling to the security personnel of the United States to help them. The name of the story reporter is Kayna, a middle-aged lady seen in the car during the airing the story. She witnessed the swirling winds. Therefore, the reporter was on the scene. The viewer sympathized with the affected individuals. Again, the story is based in the United States.
The fifth story talks about the OLYMPIC ‘HEALTH DISASTER’. The story takes about one minute and 12 seconds and the scene of the story is at Rio, United States. The name of the reporter is Linsey Davis, a lady who is reporting the scene with a sharp voice. The story gives that warning information concerning the upcoming Olympic Games. The reporter further describes the danger of ZIKA as a threat to the participants of the Olympic Games. The reporter witnesses the implications of ZIKA to the health disaster. Hence, she is on the scene of the story.
The story titled “Made in America?” has also featured in the newscast. It is presented to educate people to take caution of smuggling and unscrupulous business people who sell foreign products alluding to be American made. The story takes about one minute and thirty minutes. However, the name of the reporter is not mentioned, and the reporter does the reporting in the background. Hence, the reporter is taped, and she is not in the scene of the story.
The following story is about the death of Joan Rivers. She died after the illness. The story takes approximately one minute. The story is voiced by the reporter who is synonymous. The fact that the reporter is synonymous depicts that she is not in the scene of the story. The story is American based because Joan River has citizenship of United States.
Several commercial have used in the newscast video. Among them is the promotion of Lyrica, Humira, always, consumer cellular and Lexus. According to the video, these products are advertised after a first phase of the newscast. Basically, the advertising commence after reporting the story of “made in America?” The first advert is about the product Lyrica. The advert describes the product as a first drug to cure any pain and diabetes. Lyrica is approved to treat any related pain disease. However, the advert gives conditions for using the medication. First, if in medication of Lyrica, don’t drink alcohol while taking Lyrica. Secondly, while taking the drug, don’t engage in tiresome work such as using machinery or driving. The symptoms of that make doctor to diagnose the patient with Lyrica are blisters, trouble breathing, hives and dizziness.
Consumer cellular is a US-based consumer service that is presented by the advert as accessed through devices including use of smart phones online. The price price of the Consumer cellular organization is 10 US dollars per month. ‘Always’ is a product promoted using the WABC TV. The advert takes around forty five seconds. The product is presented as an incredible bladder protection. The product is presented as saving costs once bought. The phrase “double money back guarantee” is used to mean the product is cheap in relation to other substitutes of ‘always’. Also Humira is a type of drug which is promoted in the newscast. The drug is used to treat diseases such as arthritis. Also, according to the advert, the drug is available in injection form or as a physical drug. Another advert appearing in the video is that of LEXUS product. The advert of Lexus takes around 30 seconds. Lexus is a type of the car that is presented as fault tolerant. In addition, according to the advert, the car is the pursuit of the perfection. George Colooney also makes remarks on Donald Trump. Towards the 31st minutes of the broadcast, there is a baseball scenario presented on a commercial break.
Part two
The owner of WABC TV in New York is ABC Corporation. The advertisements are done on their website. Also, the TV station in New York provides the information using the website as the online platform. They have correspondences all over the globe and more so in the United States of America (Gifford 21). The fact that it provides the information updates in all the countries of the globe, its placement of its correspondences cover the globe. After their correspondences collect information from the field, they analyze the stories to air. However, the challenge of language barrier becomes a hindrance factor to its market share. On the other hand, the United States has adopted the WABC TV as their domestic channel and network to get updated on different affairs (Newman 13). The TV airs all sorts of advertisements, especially during family times. Also, their information is not restricted to any specific phenomena. For example, they broadcast all information about business news, politics, and health issues, among others. The director of the news of WABC TV is the determiner of what the news to be aired. However, he does the responsibility with collaboration with news editors.
Part Three
The news continuum at WABC TV is presented in a professional manner. Evidently, the news appears as a series where one items come after another with perfect logical arrangement. In this case, therefore, the way in which they are arranged in regard to what story should feature first is and what should come after is commendable. For example, the first story starts with a political issue within the country ((Baderinwa & Billimoria 1). The aim here it to attract the attention of the viewers and hence set the mood for the entire news broadcast. Indeed, the fact that most people look forward to getting updates on the state of both the national and statutory politics give and opening to this. However, this also affects the sociology of the citizens and their orientation. This claim is based on the fact that opening the news with political stories lead to a situation in which the country becomes affinitive to political rhetoric. Importantly, it makes the citizens to deviate their interests from economic matters and other social aspects to the political interests. In addition, such an opening makes the broadcast become irrelevant to an individual who do not have much interest politics. The assumption here is that more than half of viewers are interested in politics. As such, the news’ organizers tend to use the law of large numbers and take care of the interests of the majority rather than seek to satisfy the needs of a few of rather remain neutral. This speaks to the issue of how the media has been affected by capitalism and profit-based mentality in which the owners are more interested in making profits and not the question of whether the broadcast serve the rightful purpose. Actually, the contemporary media does not advocate for what is true; rather, it focuses on what it trending and attracting more attention. Of course, such a scenario is necessitated by the fact that competition in the media industry is becoming too intense to remain conservative. Otherwise, the broadcasting company would find itself out of business putting the lives of its employees and the investors in jeopardy. Yet, whereas it is understandable in those terms, the question of whether the media would be able to balance between the truth and capitalism arises.
In addition to the above, the newscast of WABC TV is serving the viewers with information which is useful in making decisions. Therefore, culturally, the news helps individuals to take measures appropriate in their day to day lives as regards the risk factors presented. For instance, in the story of 3-hour waiting, citizens can take precautions to find other alternatives. Also, the newscast promotes peace in the country which is portrayed as a fundamental ingredient of prosperity. In this regard, positive information does not only spearhead the satisfaction of the people, but it actually shapes opinion. However, the information broadcasted can be used to mislead the viewers socially, culturally and spiritually. Hence, the media house should be cautious in whatever it airs.
Work cited
Baderinwa, Sade and Jeelu Billimoria. "ABC7 Eyewitness News - WABC-TV New York." journal of communication (2011).
Gifford, Frank. "ABC7 Eyewitness News - WABC-TV New York." Journal of information and communication (2014).
Newman, Maurice. Faced with the certainty of change, the ABC must continue to place audience experiences at the centre of its plans and activities . report. New York: Australian broadcast corporation, 2013.
