Efficient Supply Chain strategies are very important for running today’s business.
Driver #4 – Who is your customer? Not all customers are equal. How do you reach your customers? How do you reach a differential advantage with your customers?
“Customer is the King.” All businesses are meant to sell either product or service. The first step to success is to know the customer and their requirements to deliver up to expectations. It is important for every business to focus on its own target segments. Not all customer and their requirements will be same. For example, the big branded retailers who are very successful in the US and Europe, may not be ...