Cocktail Reports Samples For Students

A NIELSEN REPORT

KT Drinks, a UK based spirits manufacturer, is planning to launch a premium golden rum in the UK market in the last quarter of 2016. To promote the product and before the launch, KT drinks wants to partner with a soft drink manufacturer for its campaign. A prospective partner is Roundhouse Ginger Beer. The benefits envisioned for a partnership campaign are as follows:

Campaign will receive joint funding from the soft drink manufacturer

A joint campaign would help differentiate this golden rum from competitor products and therefore catch attention of the consumer; they will be willing to try the product
Rum and ginger beer is a well known and ...

Abstract

The study of cognition has experienced fast growth in the last decade. This topic is elemental both to the science of psychology and to its relevance in real world predicaments. Yet there has conventionally been an enormous fissure between basic research discoveries in this area and practice in the field. Experimental Cognitive Psychology and Its Applications aspire to bridge this gap by bringing together a group of discerned experimental psychologists who show how their findings can be applied in daily life. Attention has been focused on this paper as a sub domain of cognitive psychology. It solves the problem of information ...

Background

Karen Millen (KM) is an English-born organization, which prides itself on individual design for each of the collection pieces and hand-crafted by Karen Miller designers in their home atelier. This proposition delivers unique customer experience, superior quality and attention to detail. The Brand positions itself as an affordable luxury fashion, present in 65 countries across six continents and operating two of its flagstone in New York and London (KM, 2016).
KM felt the impact of the international economic crisis and its recent demerger from Aurora Group along with the toughening competition in the sector, going through significant financial challenges ...

Hotel Design

Literature Review on Latest Furniture, Fixtures, and Equipment for a Luxury Hotel
Introduction
The term luxury has been greatly misused. Many institutions use it without knowledge of what it should entail. Institutions like Forbes set standards for luxurious hotels. However, they have not been able to come up with a proper description of luxury hotels (Yee 2005). Luxury hotels have the following characteristics. First, methods of booking and travel agents are easy and well planned. Their services are quick and efficient. Secondly, the rooms are able to accommodate all people: handicapped and pet-friendly. They have plunge rooms, king beds ...