Introduction
We live in a world of uncertainty today. Trust, honesty, goodwill, etc. are all qualities, which have ceased to be relevant to us any longer in their traditional definitions. The coming of the Internet has definitely helped the finance industry by speeding up communication, but at the same time, this speeding up has made us susceptible to many gimmicks and devices. We are lured by advertisements and end up spending fortunes in purchasing things, which we do not require or will not be productive in our cultures. This social nature of individuals is has been well expressed by P.T. Barnum ...