Introduction 3
Overall Analysis 3
SWOT Analysis 4
Marketing Mix 7
Financial Position 9
Conclusions 10
Recommendations 11
References 13
Strategic Management at Café de Coral Holdings
Introduction
The food industry is a promising one with growth potential. This is even same in the case of the fast food industry. The concept of eating out has established itself all over. One reason for this is the fast-paced life of the modern world. People are becoming more adventurous in terms of trying out newer cuisines and constantly looking for variety.
The Strategic Management of one such company, the Café de Coral Holdings Limited (Listed ...