Executive Summary
It is important to keep the customer requirements and preferences in mind in order to provide the best possible service and Sa Pisitta Supermarket is taking the opportunity in order to conduct a detailed analysis in order to come up with the solutions which can help them to target and attract their customers in a better manner. The variables defined are mainly the age, gender, distance and average monthly spent of the customers. The analysis targets an understanding of the association between different variables and how they impact each other. The overall data variables are converted into numeric responses in order ...