Narcissism
The trait in question is narcissism. The unit of measure of this trait is Narcissistic Personality Inventory. Narcissism is the quality of one who seeks gratification from vanity; an egotistic person who admires excessively his or her attributes (Holmes, 2001). This is usually derived from arrogance. A person suffering from narcissism is said to have Narcissistic Personality Disorder. It is considered to be a societal ill and is a concept of psychoanalytic theory.
The Narcissistic Personality Inventory is a measure that is taken to measure the standards of Narcissism psychological research (American Psychological Association, 1987). The measure is used to measure ...