English
Advertisements are made with an already formulated target audience in mind. The media has put together efforts that aim at maximizing their reach to the target audience so as to guarantee sales at the end of the day, like prime time advertising. Advertisements tend to sell perfection, especially when targeting a huge market base like women or teens, and sell an idea of fixing a problem that could be common among the target audience(Craig’s Article,2006). An example of such is the Quick Trim, which is a weight loss program that largely targets women, and tries to paint an illusionary ...