Restaurant business has become popular with businesses involved increasingly seeking to develop unique concepts as a way of differentiating their brands and delivering value through excellent service and foods wrapped around themes that their markets can identify with. In this respect, this analysis seeks to utilize secondary data to compare two restaurant brands; Outback Steakhouse and Longhorn steakhouse by identifying their various components including their missions, concepts, design, locations, menu and equipment/flow design as well as food purchasing systems. In addition, the analysis compares their restaurants’ managements in terms of leadership and management, revenue analysis and performance management. The analysis ...
Restaurants Research Papers Samples For Students
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(Institution Name)
The Age of the SME
Several studies have been conducted to investigate whether the age of an entrepreneurial SME affects its success, and if so, how. Nunes, et. al. (2013) concluded that both age and size restrict the growth of young SMEs, yet do not seem to affect older SMEs in the same way. This is presumable because an older firm has grown in size since its inception and/or has acquired adequate management experience to navigate difficult times and environments.
This same study also identified two more factors that are limiting for young SMEs, yet not so for older enterprises. As ...
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Business Benefits of Banning Smoking in Restaurants
Introduction
The ban on smoking is a designation that prohibits smoking tobacco and similar products under certain conditions. Different countries have different restrictions and penalties. Smoking ban may be declared owner of the premises or to the laws of the country.
The main objectives of the smoking ban are fire safety and protection of health smoking. For the rest, include preserving the purity of the premises and a great performance smoking employees.
Individual American cities and states have banned smoking in public places, such as bars, restaurants, offices. The ...
Introduction
The fast food industry is a multi-billion venture for companies operating in the United States and those that have a foothold in the global market. One of the successful American publicly traded franchises is McDonald's with food stores both in the United States and beyond. McDonald's has a net worth of about $110B, annual revenues of $25.36 B and a profit margin of $5.7B by close of the financial year in 2016. Besides, McDonald's has a strong history of acquisition spanning from the 90’s where it acquired Chipotle. Followed by Donato Pizza, KeyCorp, Essex Capital Markets Inc., Wallach ...
CHAPTER 5: DISCUSSION, FINDINGS AND ANALYSIS
5. Findings and Analysis
Lulivo Irving restaurant is located in London. From the graph above, the hotel has 6 nationalities namely Italian, Albanian, Romanian, Egypt, Spanish and Hungarians. Italians are the majority with 6 followed by Albanian, Romanian and Egypt with 2 then Spanish and Hungarians 1 each. British nationals do not work in the hotel because most do not consider it a noble job to do. In the absence of British nationals, the hotel has no option but to employ other nationals thus the diversity.
Graph 2: Piazza Restaurant
Pizza restaurant has 6 nationals namely Italian, Albanian, Romanian, Egyptian, Spanish and Bosnians. Romanians ...
Abstract
This paper is on the fast food industry of United States. The first part of the paper will include the advantages which customers get while consuming fast food and how it is important in people’s lives. The second part of the paper will discuss the disadvantages of consuming fast food and how it is affects the society. Finally the paper will be concluded with a common ground over this issue.
Introduction
Fast food or Junk food is a term which is a debatable topic in context of today’s America and its society. The debate is between two groups, the first group ...
The great restaurants in the world were created with an utmost consideration to the balance of operational concerns, ambiance, technical specifications and thematic ideas. Each of the areas in the restaurant was created with an orchestration of design that promotes the profound customer experience. Furthermore, restaurants tend to create an experience that lasts from the moment the customers entered the façade to the moment they left the place, such experience should linger with the customer and should make them want to dine again soon. In order to create such a place for the customers, designing the restaurant should consider ...
American foods are as diverse as the people themselves (Hunter and Writer). The country consists of different cultures that bring with it differences in their food tastes (Smith and Kraig 698). It is not uncommon to find ethnic foods being served in American restaurants and many people have ventured into this business. The people identify themselves with different delicacies that are congenial to their taste. According to Decker, 74% of American households enjoy preparing and have ethnic foods whereas 59% of them like the ethnic foods because of their unique flavors (Decker). Philadelphia houses a variety of people with ...
(Author Name)
(Institute)
Introduction
DineEquity Inc., formerly known as the IHOP Corporation, is a company that manages over 3600 restaurants under the brand names IHOP (International House of Pancakes) and Applebee’s Bar & Grill. Based out of Glendale, California, the restaurant chain operates both brands on a franchisee model and is one of the largest food retail chains in the Full Service Restaurant (FSR) business (DineEquity, 2014). Unlike its competitors serving pizza, burgers, burritos and coffee among other eat-on-your-feet snacks in the Quick Service Restaurant (QSR) format, DineEquity’s restaurants promote the full dining experience of a restaurant where the customers can ...
INTERNATIONAL MARKETING
Introduction
For the purpose of understanding the concept of marketing strategy and international marketing, we have chosen the international fast food chain of KFC. Kentucky Fried Chicken or KFC is the world’s famous fast food chain with its head office in Louisville, Kentucky. Founded by Harland Sanders in the decade of 1930’s, the fast food chain is serving more than eleven million customers in a hundred and ten nations at the global level. At present, Kentucky Fried Chicken owns fifteen million restaurants. The founder of Kentucky Fried Chicken invented the chicken recipe on his own for passersby ...
Is mandatory minimum wage hike to $15/hr good or bad for managers?
After a lengthy period of lobbying for increment of the minimum wage, Seattle became one of the first cities in the US to pass the law and begin its implementation on April 1 2015. The push to have the law passed for other places is gaining momentum with San Francisco adjusting its minimum wage to $11/hour and has plans to raise it to $15 by mid 2018 (ShiftWa). Other cities such as Berkeley are on course to increase the minimum wage to $12.53 next year. The law if passed in other states targets to increase the minimum wage from $7.25/hour ( ...
They say that, “Eating is a moral act” ("Ethics of Eating"). Unfortunately, even though what we eat is a reflection of our character, basic values and beliefs, the American people of today are not giving much thought to what they eat. Whether they are buying their food at a local fast-food franchise or at a supermarket, Americans prefer their food to be cheap, convenient, and quick. The American way of life is built around efficiency and speed, and today, they like things that are easy and fast, that require minimal economic or personal sacrifice. However, there was once a time when American food culture ...
Introduction.
Human Resources Information System (HRIS) is an online or computer based solutions that integrate the human resource management with software to increase the efficiency within a business. The HRIS allows the company to plan its Human Resource Management (HRM) in a more efficient and cost friendly approach. The system improves decision-making efficiency in HR to improve the quality and productivity of both the employees and the managers.
The HRIS brings together the HRM activities under a single system. A good HRIS will manage the employee’s data, make reports and analyze of employees information and process documents related to employees. (Demand ...
Despite the recent healthful offerings in fast food restaurants, consumers still tend to ignore the high levels of calories, fats and sugars, and low nutrient foods offered in these restaurants. Many have this knowledge but continue blaming the restaurants for their weight gain and increased insulin resistant levels. Americans are to blame for the increased rates of obesity as most of them have become lazy to cook at home. Additionally, they do not limit the quantities and amounts of food taken from these restaurants. The implication is that fast food restaurants should not be blamed for increased levels of ...
1. Executive Summary
The use of advanced technologies in the restaurant industry is the topic chosen for this paper. The topic is researched in the light of increasing growing competition in the restaurant business sector. The details of the findings are furnished below.
1.1 Parameters of the report
The major purpose of this study is to identify whether or not the long term benefits of using advanced computer technologies in the restaurant industry would outweigh its potential costs. This study will consider the case of Pleasant Hill Kitchen and Bakery, which is an American style restaurant ...
Abstract
Background: Many people in the public circles tend to think that fast food is responsible for the increase in obesity cases, particularly in the US (Marlow & Shiers, 2012). There has been a notable increase in the cases of obesity in the US, in the past few decades.
Aim: To find out if there is there a link between the increase in obesity cases and the consumption of fast food in the US?
Approach/method: An analysis of current literatures on this topic.
Findings: They vary. Literatures have revealed that there is a connection between frequent consumption of high calorie fast foods and obesity. Behavior, and not fast food is to blame.
...
Business-Level and Corporate-Level Strategies
Introduction
McDonald’s is world largest fast food service retailer. The company has successfully expanded its business outside US market. It operates in 118 countries and has opened around 33000 restaurants. Richard and Maurice McDonald founded the company in 1940 in the United States as a standalone barbecue restaurant. Further in 1955 Ray Kroc started franchising restaurants and improved company return on capital. Hamburgers, cheeseburgers, French fries, chicken, soft drinks, milkshakes, breakfast items, and desserts are the basic menu of its restaurant. The mission of the company states that “to be our customers' favorite place and way to eat ...
They say that, “Eating is a moral act” ("Ethics of Eating"). Unfortunately, even though what we eat is a reflection of our character, basic values and beliefs, the American people of today are not giving much thought to what they eat. Whether they are buying their food at a local fast-food franchise or at a supermarket, Americans prefer their food to be cheap, convenient, and quick. The American way of life is built around efficiency and speed, and today, they like things that are easy and fast, that require minimal economic or personal sacrifice. However, there was once a time when American food culture ...
MacDonald's is a fast food restaurant, which has 36535 restaurant branches in more than 119 countries throughout the world. It has maintained a lead in the hamburger fast food industry over the years. Its headquarters are at Oak Brook in Illinois, U.S.A. The company has established a website http://www.mcdonalds.com/us/en/home.html through which it advertises its newest offers, and through which customers can access it and get to learn more about it.
Background and History
Maurice and Richard Macdonald's established MacDonald's. It was initially a barbecue restaurant, but as it grew, the owners emphasized more on hamburgers. Ray Kroc later joined the company in ...
Abstract
Managing small businesses is a complex undertaking that requires skills and perseverance. This is based on the understanding the small businesses face some challenges that are unique. Some of the key issues include limited access to funds, limited access to professional skills, and overdependence on the family. The small business managers also complain of long working hours and the need to be present in the running of the business. They also lack perpetual existence, which further complicates the succession politics. The owner has to constantly worry about how the business will perform if he or she dies. This paper ...
Background
Since 1993, when its first restaurant was opened in London, Chipotle proved its clients that high-quality food can be served fast. By using only fresh ingredients and adding no artificial flavors, Chipotle managed to create trustful relations with its customers and even expand its business to other countries.
Chipotle has opened their stores in few countries such as the UK, the US, Canada, Germany and France. It is now time for the corporation to follow the lead from other companies like Yum. Brands such as KFC and Taco Bell as well as McDonalds expand their footprint in the Asian ...
Business
The inaugural Cheesecake Factory restaurant was opened in 1978 in Beverly Hills. The restaurant has experienced success over the years and currently has over 200 restaurants that share the same commitment to the qualities that the restaurant is committed to providing all over the globe (Thecheesecakefactory). Being a business organization in the hospitality industry, Cheesecake Factory restaurants have codes of conduct that are vital in promoting the values that they believe in and to enable them provide good services to clients. Hospitality industry requires a high standard of ethical behavior while dealing with clients, and that is why the company has a ...
Have you ever faced a situation where you have to choose between preparing a healthy meal and going to a fast food restaurant? Millions of Americans face this decision on a daily basis and the impact of their choices has become apparent over the last three decades. In the 1970s, the number of fast food restaurants doubled according to the Census of Retail Trade (Chou, Grossman, and Saffer). Since the same period, obesity and obesity related diseases increased rapidly in the U.S. Today, junk food is prevalent in our culture and is commonly found in fast food restaurants like McDonald’s and Jack ...
McDonald’s is the largest food service retailer of the fast food industry. Ray Kroc started the group of McDonald’s in the year 1955 in Illinois, United States. The company employs 444000 employees in 35429 restaurants located across 119 countries . A majority of the restaurants operated by McDonald’s belong to individual franchisees. The key factors that contributed to the success of McDonald’s are its suppliers and franchisees. Over 80 percent of the restaurants run by McDonald’s belong to the franchisees. McDonald’s has a market share of 57 percent . The company enforces the “Plan to Win” ...
Order# 209465570
Marketing
Chipotle is one of the highest rated restaurants in the United States. The company has constantly been improving its services to meet healthy consumer lifestyles, health laws and standing against farm animal cruelty. The SWOT analysis is strengths, weaknesses, opportunities and threats. The analysis helps the company not only to find their strengths, but also turn their weaknesses into strengths, and threats into opportunities. The SWOT analysis will also help Chipotle create a strategic management style that will keep the company progressing and supporting their mission statement and visions. The SWOT analysis is important because it does not ...
Based on the “What's Hot in 2012” of professional chefs, who are also members of the American Culinary Federation, by the National Restaurant Association, it seems that the top center of the plate trend this year is nutrition ("Restaurant.org"). In the survey, nearly half of the items, particularly the top 5 main dishes/center of the plate, which includes produce, are related to health. Additionally, in a National Restaurant Association survey in 2011, 73% of claimed that unlike two years ago, they try to eat healthier food when eating out.
Offering More Choices
When it comes to calorie count and portion size, many restaurants ...
McDonalds Corporation Mission and Vision
It is well known that McDonald’s mission is not as different as other fast food restaurants or food chains in the globe. McDonald’s major mission is to become the customer’s favorite place and their way to eat. McDonald’s values which act as a reflection of the experience expected by the customers into a McDonald fast food joint despite its location define more clearly the common and broad mission statement. The mission is describes by some of these values including placing their customers experience at the centre of what they do, McDonalds is committed to the people, They ...
Introduction
McDonald’s is the leading chain of restaurants that was established in year 1967 by opening a very first fast food restaurant in Canada. Since then, McDonald’s showed a crucial growth in restaurant chains, spreading them in Germany, Japan, Australia, and UK. In these 40 years, McDonald’s has emerged as a leading fast food restaurant chain throughout the world. But from the last five quarters, this company is not gaining profit, which is questionable for its shareholders and managers. McDonald’s share is becoming sluggish since last 4 quarters and has a growth of only 7 percent (Peterson, 2014). This wasn’ ...
McDonald’s
The McDonald’s Corporation or how we all are used calling it simply “McDonald’s” has grown into a multinational company, the world’s largest chain of fast food restaurants serving millions of people daily in over 100 countries of the world. So it may be hard to imagine that this “giant” has grown out from a small barbecue restaurant opened by Richard and Maurice McDonald in 1940 in San Bernardino, California. Later in 1948 their business concept was reorganized into a hamburger selling place very much close to what we know it is now. And in 1955 the business was purchased ...
Sexual harassment is a term, which is rather difficult to interpret, because people may have various perceptions of elements, which construct it. That is why it would be right to give several generally accepted explanations. Thus, for instance, in accordance with the European Commission Code of Practice, sexual harassment is "Unwanted conduct of a sexual nature, or other conduct based on sex affecting the dignity of women and men at work. This can include unwelcome physical, verbal or nonverbal conduct" (Gilbert, Guerrier, Guy, p.48).
The Equal Employment Opportunity Commission gives a little different explanation and defines sexual harassment as "unwelcome sexual ...
A private club refers to any type of a club that is limited to private members thereby implying that it is not open to the public. It brings out the difference between a private club and a restaurant where the restaurant is open to anyone who can pay the menu process while the club is limited to private members (Davis et al. 34). The customer base is comprised of the registered members in addition to guests or new members, who have been accepted by board members after being recommended or sponsored by an existing member of the club. After ...
Over the past four decades, obesity and its related conditions have been on a sharp rise in the United States as well all over the world. The percentage of under 20 children who are obese within the U.S population has grown by about 15 percent while that of adults over 20 years of age increased by about 17 percent. Interestingly, over the same period, the joints that sell and distribute fast foods also more than doubled in number. At a time when the fast food business is on the rise and becoming more prevalent, the cases of obesity increased ...
Dinner Arrangement
Good day Mr. President, I am happy to inform you that all of the accommodations for the seminar are organized. All ten participants including yourself will be arriving at the Philadelphia International Airport at exactly 5:30pm. Upon your arrival, everyone will be escorted to the lovely Ristorante Pesto located in 1915 S Broad St, Philadelphia, PA. The Italian restaurant has been awarded the No. 1 restaurant in all of Philadelphia in TripAdvisor by the locals and visitors. Zagat did a review for the restaurant and in the feedback it says, “All of it excellent, that’s due to the ...
Part A
Marathon County resides in the State of Wisconsin and it is the community of focus in this paper. Having worked briefly in this region with a community health promotion program for up to three months I developed a special interest on health matters within the region. The survey was conducted on the afternoon and early evening of Friday 26th February. The survey was accomplished via a road trip that lasted for up to 7 hours.
Part B
Housing and commercial buildings
The majority of the buildings in this region in both the residential and commercial areas are made of bricks. Apparently, ...
Impact of Contraband, Bootlegging and Peddling on Inner City Small Business Success: A Millennial’s Perspective
Abstract
Inner cities were the business hub for a long period of time. However, in the last 30 years, many large and small businesses have closed down their shops and moved out of inner cities to more affluent city suburbs. Especially noteworthy is the fact that small essential businesses such as grocery stores and drugstores are closing down their stores in inner cities despite a huge demand prevailing there. There are many reasons attributing to the problem. Contraband, bootlegging and peddling definitely have forced some of the small business owners to shut down their business. They are unable to ...
Introduction
Smoking ban refers to the prohibition of smoking as part of public policies for occupational safety and health regulations in office buildings and public places like bars, restaurants, city parks, college campuses and even public beaches. The rationale used for introducing smoking ban was to prevent second hand smoking. It has been estimated that the number of deaths caused by second hand smoking in USA is more than 42,000 people every year including infants (CDC #1, 2014). Since the implementation of this ban has made it a troublesome for smokers to smoke freely in places of their choice, many ...
B. Thesis: Improving the nutritional context of school lunches can make a difference in health of America’s youth.
II. Background
A. Current meal policies at public schools.
B. Public Health statistics extent of problem.
III. Can changes in school menus resolve the issue?
IV. Change eating habits
C. Conclusion
Abstract
This research project investigates how parents, teachers and school administrators could work together in creating an eco-friendly school environment. While the concept eco-friendly may have an ecological connotation its adaptation to the school surroundings in terms of meals fed to our children could be ...
English
New Jersey should continue to prohibit smoking in public places such as restaurants, clubs, bar and other public places. In fact, studies show that exposure to second-hand smoke can result to psychological distress that may lead to mental illness in healthy adults in the future. It has been proven that second-hand smoke has been associated to several somatic health results. In the study that was conducted in the country London, specifically in Glasgow and Edinburgh, the researchers discovered that there is connection between mental health and second-hand smoke exposure by measuring the using salivary cotinine level of a person (Nursing ...
Casino: Wind River Hotel and Casino
Zip Code: 82501
Country: United States
Phone: (307) 856-3964
Website: http://www.windrivercasino.com
Toll-Free Number: (866) 657-1604
The casino has 80 rooms with their prices ranging between $109 and $139. There are 10 suites that their prices range between $250 and $300. The casino has two 24 hour restaurants and velvet parking. The games offered at the Wind River Hotel and Casino includes Slots, Video Poker, Blackjack, Poker, and Three Card Poker. The casino covers 8,000 square feet in area. The special features found at the casino include a smoke shop with 80 slot machines, and a gas station. It is approximately the ...
Introduction
Many people have started comparing popular fast food companies directly with the cigarette industry these days. One thing which cannot be denied is both these Industries sell products which endanger health of consumer. Eating 3 Big Macs each day and smoking single cigarette pack yields same degree of heath issues. This paper will discuss the blame game where many people have started blaming the fast food companies which sell their high-calorie and non-nutritious products to customers, who are unwilling to understand their own mistakes in gaining poor heath and increasing waistlines. Many people tend to bloat as they fail ...
Introduction
The Chipotle grill is a big chain of restaurants which was founded in the year 1993 by Steve Ells. At its inception, it operated exclusively in Denver and Colorado within the U.S. However, it has expanded over time and spread its services to other regions such as the entire United States of America, United Kingdom, Canada, and France. The business is headquartered in the Denver, United States of America. The major areas of specialization for chipotle are the burritos and Tacos.
Strengths
The strengths behind the recent success and persistent improvement of the chain can be attributed to a number ...
McDonalds franchise is among the leading franchise in the United States and the globe. It has been in the franchising sector for over 50 years and has recorded quiet some commendable contribution and success to the economy of the country. McDonalds franchise has been able to attain the top position in globe in the food service retailing. In other words, it has established over 30,000 restaurants situated in 100 countries.
For any interested or potential franchisee, he or she would have to purchase an operational franchise restaurant. The majority of the franchises that have entered in the ...
The Cheesecake Factory Incorporated
1. Explain the restaurant's strengths and weaknesses, and justify your explanation.
The Cheesecake Factory Incorporated (TCF) was established in 1972. It currently operates 177 casual dining restaurants under the brand names Grand Lux Cafe, RockSugar Pan Asian Kitchen and The Cheesecake Factory. The company has already signed licensing agreements for expansion in the Middle East and Latin America.
One of the main strengths of TCF is its extensive, innovative and evolving menu (The Cheesecake Factory (TCF), 2013). It has approximately 200 items in its menu which includes appetizers, pizza, seafood, steaks, chicken, burgers, specialty items, pastas, salads, ...
Individual eating behavior is often linked to environmental influences, such as the density of fast food restaurants. A study by Li, Harmer, Cardinal, Bosworth, & Johnson-Shelton (2009) aimed to explore and evaluate the correlation between obesity and fast food availability in the area. The researchers also focused on local community behavior, psychological traits, social traits, and demographics and explored their relationship with obesity.
The researchers included 120 neighborhoods in the study, and the sampling design was stratified to take in account the variables relevant to the research aims, including urban form, median household income, race, and ethnicity. The target ...
Executive Summary
Chili’s grill and bar is the chain of restaurants which was set up by Larry Lavine in the year 1975 and Dallas in Texas, United States and was sold to Norman E Brinker in the year 1983. The company that started with one branch today has its operations in 50 locations across United States and has various branches in over 30 countries across the world. Chili’s has become one of the famous brands into the casual dining industry and maintain a very good perception among their customers through variety of products and the Tex-Mex food culture that they ...
Abstract
In this competitive era it is very important for any service industry to meet with customer expectations by providing high quality product and good services. In restaurant business customer satisfaction play an important role in determining success of restaurant. The research study is focused on analyzing relationship between customer satisfaction and various factors like; ambience of restaurant, cleanliness, hygienic food, prompt service, behavior of staff members and their dealing with customers. Tip cups used as a measurement to check the quality of services provided by restaurants owners.
Introduction to the problem: Service quality is an important measurement for success of a ...
Intrapreneurship Plan
Business
Executive Summary
Even top companies are facing difficulties when it comes to finding the most suitable innovation that will bring forth a considerable success for the business. On the other hand, sailing into the vast ocean of entrepreneurship does not mean doing it alone because the business has several talents on board that could contribute ideas for business innovation. In the food and beverage industry innovation can be observed in the number of technological platforms integrated into the food service in order to create more value to the products and services and ultimately to provide convenience. For the ...
1.0 Introduction
KFC, the world’s largest fried chicken chain restaurants, was started in 1952 by Harland Sanders, under the name Kentucky Fried Chicken though the idea was first discovered in 1930 when Sanders started to sell fried chicken to visitors in Corbin Kentucky. It is the second largest restaurant chain, with about 1800 locations, with over 3000 stores in China, and a revenue of about $ 15 billion, McDonald’s is the first (Hu & Xie, 2013). In 1939, Sanders came up with an original recipe for fried chicken incorporating 11 spices that are kept at the Company's headquarters in ...
McDonalds Product Line
McDonald’s is an American Company operating both domestically and internationally. It is the world’s largest hamburger restaurants and has more than 65 million customers. It has operations in more than 100 countries of the world. The company started as a small restaurant but with time it grew and developed to become the one among the world's Fortune 500 service companies. It offers plenty of products to its customer's something that helps us understand its product line better. Its product line includes Burgers, Breakfast products, Chicken, pork, beef and fish among others. This implies that most of its ...
McDonald’s Marketing
Q1. Segmentation and Targeting of McDonald’s
Understanding of target customers is an important knowledge when developing a marketing strategy. Having this information will help company offer a better product or a service. Better you know about your consumers, more effectively you could communicate and market them.
McDonalds has segmented their products according to bases of Demographic, Psychographic and Behavioural. Three main segments that McDonalds came up with are kids, students and family.
Segmentation
Market segmentation is a division of a market in small segments. It is crucial for any international company, as needs of people from different segments are ...
Introduction.
There has been exponential rise in the number of eateries in most of the towns worldwide. This is partly brought about by the ballooning urban population, as well as the emergence of working middle class population who find themselves tied up by work in the cities they reside.
Restaurants provide homogeneous products, though service delivery may differ from one place to another depending on the caliber of regular customers registered over a period of time as well as the target market. This means in most cases, service delivery will remain the main factor behind success of any enterprise in ...
International Business-Marketing Sonic Drive-Thrus in the UK
Introduction
Sonic Drive-In is an American fast food restaurant that takes advantage of the drive-in fast food-service. In a drive-in service, customers often do not stay inside the restaurant. They just drive through the restaurant to buy food or whatever type of commodity they wish to acquire from a drive-in store. Sonic Drive-In operates in the food and service industry. The objective of this paper is to discuss what type of management and management approach the Sonic Drive-In company applies in their expansion plans and actions as a whole, and some recommended plans and actions they could undertake should they finally ...
(WRITER)
Introduction
The early 1900s were a period of significant change – aircraft, cars, transatlantic ocean liners – all these were coming into mainstream use, and owe their emergence to this period of technical advancement. Another lesser-remembered innovation of the time that captured the imagination of the people was the automat. The first example of automated fast food at a low price, the system consisted of a number of windows in which food was displayed. You put in a coin (initially a nickel or 5 cents later revised to a dime or 10 cents) and the window could be opened and the food taken. There were no waiters ...
Introduction
The original goal of this report is to provide essential reasons about why such business might have necessitated in our area and how people can have varieties of fresh produce without any seasonal barriers. Populations of these cities are growing day by day, and most of the lands are going under housing projects, so the farming lands undergo destruction for housings. Hydroponics is the solution. It can benefit us with so many other factors such as, no need for workers, no need for lands, no needs for large investments and (etc.) (Guffey& Loewy, 310).
Land and water are becoming ...
Part I
In the year 2012, McDonald had a total revue of $27.567B. This was the total revenue from the firm together with the revenue from its franchised firms. The company alone made $18.603B, an increase of 2% from the previous financial year. In the same year, Yum made total revenue of $13.633B, with $11.833B from the company and $ 1.800B from its franchised and licensed firms. Burger King made $ 1.966B in revenue, in 2012. Though McDonald’s faced a lot of competition from Burger King Worldwide (BKW) as of 2012, the highest competition that the company faced was from Yum!. McDonald is larger ...
McDonald’s corporation is referred to as the number one worlds’ forerunner of worldwide brand expansion with its branches located evenly throughout the entire globe. Most of its branches are based in U.S, that is approximate 1700 and the rest are within 51 countries in the region. All the branches are oblige to major their focus on the marketing strategy and improving their operational excellence ensuring that their innovation level are to another notch in comparison to potential competitors. It forces the management to introduce a new strategy known “plan to win”. It entailed a revitalization program of a particular brand that ...
Americans have started eating more fast foods due to the manner in which it is marketed, it is convenient, cheap, taste good and it is a finger food. Eating is among the pleasures of life, although it can be bad for someone’s health when they eat fast foods, which have high-refined sugars, saturated fats and sodium which lead to obesity, diabetes and other adverse health conditions. Fast food is a term used for various items that may be prepared and served within a short period (Fraser, Graham, Cade & Edwards 77). Fast food is a food supplied quickly following placing an order and ...
Perhaps smoking is one of the most well-known types of using drugs. Since it is legal in most countries, it is very much patronized by people of all ages, shapes, sizes and gender. Young and old alike just love the sensation of having a smoke. According to Health Literacy World, there are various reasons why people smoke. For teens, they love smoking because of the pressure from other friends who smoke, they want to be accepted, or they want to look mature. Adults have different reasons. One of the most common reasons is that they want to get over the ...
Business Strategies
- For the corporation that has acquired another company, merged with another company, or been acquired by another company, evaluate the strategy that led to the merger or acquisition to determine whether or not this merger or acquisition was a wise choice.
Mergers and acquisitions are some of the business strategies that companies pursue in order to remain competitive in their industries. Mergers involve at least two companies coming together to pursue common ideologies without the dissolution of any of the companies (Hill et al 2007). Acquisition means that one company has to fit into the systems of the ...
Dunkin Donuts Product Launch Plan
Product Description
Dunkin Donuts is undoubtedly one of the leading and largest producers of coffee and baked goods chain of companies. With an estimated 5,500 retail outlets specializing in the sale and distribution of doughnuts and coffee, Dunkin Donuts daily serving output averages 2.7 million coffee cups of coffee and 4 million doughnuts. Additionally, the Dunkin Donuts is known for its rich product portfolio that comprises of a diverse variety of doughnuts and extended range of bakery products (Dunkin Donuts, 2012). Bagels, muffins, and munchkins donut hole treats are some of the extensive range of bakery products available at ...