Surprise Research Papers Samples For Students

Executive summary 2

Introduction 3
Brand image of Lufthansa 6
Turkish Airlines brand image and reputation 18
Viral campaign from Miles and Smiles reward program 19
The viral advertisement campaign of KLM Airlines 22
Viral Christmas campaign of WestJet 24

References 26

Appendix A 28
Executive summary
The purpose of this research is to investigate The Deutsche Lufthansa AG Company and how it can enhance its brand image by using the social media marketing. The case study is conducted based on the analysis of social media users of Lufthansa Company and the extent of popularity of airline companies on different social media networks. Furthermore, ...

Tora! Tora! Tora! Is a 1970 film based on the American-Japanese war that ensued after the Japanese attack on the Pearl Harbor. The film was directed by Richard Fleischer. The title of the film is a Japanese code-word used to imply that the Japanese managed to completely surprise the Americans. In English, Tora! Tora! Tora! means Tiger! Tiger! Tiger! read as totsugeki-raigeki (attack-torpedo-attack) and thus the code word to-ra, to-ra, to-ra . This movie is an epic recreation of the events that preceded and actually led to the Japanese attack on the Pearl Harbor and the eventual occurrence of the Second World ...

When the Japanese attacked the American naval base at Pearl Harbor on December 7th, 1941, the American public was stunned. While not yet a state, Hawaii was a territory of the United States, and the base there was one of the most important in the Pacific. The attack of course was the catalyst that drew the United States into the war, not only in the Pacific, but also in Europe. For the American public, these events were shocking and sudden. Yet for those familiar with the situation and in positions of power in the War Department, State Department, and the White ...

In December 7th, 1941There were attacks on the Pearl Harbor base in Hawai’i by the Japanese. At the time of the attacks, the numbers of soldiers in the base were minimal since some had closed whereas others were on weekend leaves. The incoming Japanese planes that attacked the naval base were detected, but were mistaken to a group of American planes that were expected to arrive in the naval base from the mainland. These attacks were survived and took about two hours, and the reason that made them have a big impact is the fact that it had caught The USA ...

The Attack in Pearl Harbor on December 7, 1941 can be considered one of the major turning points of the Second World War of 1939-1945 as the Japanese Navy sent out a surprise attack against the United States by attacking its base in Pearl Harbor. The events following the attack pulled the US into the foray of the war against the Axis Powers, making the war deadlier as it expanded to various parts of the globe. However, it is often unnoticed or undiscussed as to what led the Japanese, who were in the Eastern Continent, to attack America without fearing ...

The Battle of Shiloh (known as the Battle of Pittsburg Landing), took place from April 6th to April 7, 1862. It was one of the biggest early activities of the American Civil War of 1861 to 1865. It was majorly an engagement between National and Confederate groups. The Union forces were led by Major General Ulysses S. Grant and Major General Don Carlos Buell while the Confederations forces were led by General Albert Sidney Johnston and General P. G. T. Beauregard. The first activities that sparked the war happened early Sunday morning of April 6, when a Yankee patrol spotted ...

Pre revolutionary period was a period of woman controversies where on one hand they, the women, were totally traditional with limited roles while on the other hand they were influenced by revolutionary spirit. The revolution brought drastic change in the life styles of women. Women before the Revolutionary War were only involved in domestic activities like taking care of the house, cooking, taking care of children, cleaning and were restricted to husband’s likes and dislikes. Additionally, they were not considered as superior members of the society and had suppressed rights. The American Revolution, 1775-1783, brought a new turn in the ...

At the end of January each year many in Vietnam, the USA and other parts of the world, think of 1968 when the Tet Offensive was launched by the North Vietnamese against South Vietnam. Although the North had agreed to a truce they did not honor it. Instead they initiated a surprise attack comprised of approximately 70,000 Communist fighters into Saigon and about ninety nine other South Vietnamese cities. The attacks took place in cities on the coast and inland causing a shift from rural fighting to urban fighting. The consequences were staggering and the cruelty to innocent people caught in ...

I. Introduction with Thesis
The parable of the hidden treasure and the pearl which Jesus gave to the disciples tries to explain the value of the heavenly kingdom. Just as it is for all the parables Jesus told His followers, this one gives a picture of what is known in comparison with what is not yet revealed. The meaning of the parable is that the kingdom of heaven is of great value which if one finds it; they are willing to enthusiastically give up all that they possess in order to obtain it. In essence, the privileges that those ...

Background

The attack on Pearl Harbor on which happened on December 7th of 1941 was one of the major turning points in the 19th century history of Japan and America (Walter, 1957). Over 2000 Americans the day that the Japanese launched a surprise attack on the almost unsuspecting bay. Most of the people who died or got injured were U.S Navies or those who are employed by the U.S government for maintenance and other types of jobs (Prange, 1981). Almost all of the sea vessels, especially the battle ships that were stationed at Pearl Harbor during that incident either got damaged ...

Acts of Kindness

Group I Know
My family had never travelled to Europe and they have always craved about taking the whole family to Europe. But, my father spent most of his money on his children’s education and a suitable home for us. After working hard for past few years, I decided to give my family a gift and take them all to Europe. I booked everything myself and gave my family surprise on my parent’s anniversary. I will remember the happiness on my parents face when they learned about my surprise gift. Even better was their happiness when they ...

Observation Sheet

Researcher: NAME
Confederate: Steven (friend)
Observational time period: approximately 35 minutes
Norm Broken: reading an erotic magazine in a public transport
Page #_________
Assumptions – hypothesis – research question
“Norms serve a basic human social function, helping us distinguish who is in the group and who is an outsider” (Wang). Because norm breaking behavior threatens the society, it was assumed that during the observation and because of its’ sexual content, there would be several people, who would be willing to express their anger. The general mass was expected to keep silent, but to initiate visible responses; and approximately 10% of the ...

Interview A Senior CitizenName:Institutional Affiliation:

Q: How many siblings do you have?
A: 7

Q: How long were your parents married?

A: 48 years
Q: Did most of the members of your family live in good health into their old age?
A: Relatively. My sister died of a heart attack when she was 40 and my father struggled with high blood pressure but for the most part we are healthy. We work out a lot. My mom tried to feed us healthy and teach us how to cook healthy. My dad encouraged us to stay active.

Q: Did you like school? How was school for you?

A: I did not like school. It was boring, I felt it was a waste ...

Introduction

Mission command analysis can be defined in the light of its application and perception in philosophy, in war fighting function, and as a system. In the lens of philosophy, mission command can be viewed as the directive and authority employed by the commander to transmit his influence and demands to the other fighters and ensures uniform and unity of purpose in the hands of adversaries. In the light of the war functions, mission command can be viewed as the systems, people, and other resources that are employed by the commanders for the common purpose of the war. On the ...

Intelligence is the process through which a particular type of information is taken from collection, evaluation, analysis, integration, interpretation and finally dissemination. The information collection process is a critical national security activity that every country needs to protect from foreign and terrorist invasions. Information gathering process entails a variety of activities from the essential eavesdropping, spies, open sources such as radio and publications to technological sources that require a lot of expertise (Nimon, 2013). The introduction of information technology after the Cold War and the numerous developments in technology has made this collection process easier. The scope of intelligence ...

Introduction

Every culture since the earliest beginnings of human civilization have established dates and times every year that is of significant value inspiring celebration and traditions. Most holidays celebrated today, all over the globe, have their origins in places long ago and far away. Granted, sometimes the holidays remain unchanged through time and others, however, may evolve into very different things over the generations. There are some holidays that are shared all across the globe, in many different cultures, like Christmas. Other holidays may serve a similar purpose, but not necessarily celebrated on the same months or dates, like New ...

The Ford Motor Company has been a powerful automotive company since its foundation in 1903. Founded by Henry Ford, the company quickly became a leader in innovation, notably inventing the assembly line process which allowed for cheaper production of cars for Americans to enjoy. Ford Motors survived the Great Depression and every recession since then, but the International Financial Crisis of 2008 affect it differently. US automakers heavily influenced by the crisis, as GM, Chrysler, and Ford were folding under due to many reasons, namely international competition, healthcare coverage, and the tightening of the American wallet due to the ...

There are different periods in the history of countries that play more or less significance roles. No doubt that First and Second World Wars immensely influenced the life and political situations almost in every country. These were the most disastrous event and their aftermaths were often disastrous too. In spite of these tremendous periods in the world’s history there were no less and maybe, according to some views, more important period in the history of America in the twentieth century. The period of the 60s is treated now as the time of innovations in culture, science, music and ...

Investment Report

Background
In this section, a brief overview of my personal experience in this field of investment and the personal risk tolerance that comes up together with the objectives and the goals will be touched a little bit. No one can dispute my experience because I was able to manage a good portfolio successfully in the Saudi market regarding investments in stock and this has empowered me skillfully (Dunning, John H 30). The abilities gained and all the tricks learned shall be applied by me in the successful investment in the stock market field. The major aim of all these ...

Abstract

The human mind has various subdivisions that work together to satisfy the essential needs of an individual. The human memory functions to experience events from the past. Flashbulb memory refers to an amazing clear memory of the instance in which one hears the surprising news. The flashbulb memory is a picture of a, particularly unexpected event. This memory is however not complete; it is quickly forgotten. Flashbulb memories are different from other types of memories in the sense that it relies on emotions and surprise of an individual. A dramatic event strikes a flashbulb memory to an individual. Major ...

The Château de Versailles has been on UNESCO’s World Heritage List for more than 30 years and is an example of classical 18th-century French art. French kings who lived there have only added glory to the site, expanding and transforming it over the years. Today, the château has acquired a new role, and many of the château’s rooms are used as Museum of the History of France. The Palace of Versailles has been a public institution since 1995. It works under the direction of the ministry of culture and communication and has independent administrative ...

The multicultural society of today exerts pressure on the individuals living in the society to maintain and identify of themselves and live within the context of their class and culture. Today, one can identify at a number of levels and in a different sense, such ethnic, cultural, personal or social sense. As a result, it can lead to conflicting situations and conflict within one’s identity. While an individual’s class is predetermined by birth, he can still achieve a higher position in a capitalist society. Cultures continue to evolve and develop and because of technological advances, the Cultural ...

When photography arrived about 150 years ago, it was considered as a documentary medium because of the exact replicas of the subject. The technologically advanced cameras and development of photojournalism led to the development of realistic photos. Those photographs were considered a witnesses of reality as they expose the facts of life (Mullen 6). Gradually, manipulation in photography was looked upon to necessary to display the subject accurately. This was because the event was not self-explanatory or clear in photographs at times. Thus, the photographer was compelled at times to edit those images.
Documentary photography is seen to belong ...

Introduction

Micro living is increasingly becoming a popular trend in major cities today prompted by the need to minimize the consumption of space. This trend to a great extend is prompted by the increasing population of people in major town centers and city dwellings. The city of New York is particularly picking pace with the trend where apartment buildings are increasingly becoming smaller and smaller. The lack of space requires that several adjustments be made to maximize the space in the house. Maximization of space is done through various approaches of micro living that are ultimately meant to utilize a small space in ...

Introduction

9/11 is the expression that has been dedicated to the 2001 terrorist attacks by Al-Qaeda that the United States suffered from on September 11. It is true that 9/11 became a turning point for the George W. Bush administration. In addition, it also affected the United States' foreign policy.The events unswervingly led to the United States support for the downfall of Al-Qaeda in Afghanistan where it was believed to have its foundation (Thompson, 2004). These attacks were also important as they were later used by the United States of America as a justification of invading Iraq regardless of the fact that ...

Abstract

This discussion explains how through cloud computing, the process of data mining is facilitated. Through data mining, information that is potentially useful can be retrieved from raw data. People often face the need for targeted advertising, whereby data mining techniques give businesses greater efficiency, hence helping to lower costs. In the sector of cloud computing, data mining has become of great importance. The facilitation of data mining through cloud computing will enable users to obtain useful information viaa virtual warehouse of integrated data, helping to lower expenses of storage, technical staff, and purchase of infrastructure.
Key terms: Data ...

In today’s world, the media plays an important role in the process of socializing. The media has enhanced stereotypes to a considerable degree. People are impacted by what is shown on the media either positively or negatively. Since childhood, children are exposed to various forms of media, and the process continues throughout their lifetime; therefore, it is difficult to isolate the impact media has upon an individual’s personality. Adding on, the media places much emphasis upon physical beauty and even children’s cartoons depict this beauty either directly or indirectly. For instance, the world famous Disney Character Cinderella ...

Presentation and Analysis of a challenge in organizational communication – The challenge is the organization of a fund raising event within the borders of an educational organization – Presentation of the reflections and thoughts drawn upon the challenge described as far as issues on organizational communication are concerned
[The author’s name]

Abstract

This paper will present you with a challenge as brought up within the borders of the educational community of a private educational organization. The presentation and analysis of the challenge aims at presenting you with all possible issues which can be explored in the field of the organizational communication. The challenge of ...

Comparison of Health Care System of Taiwan and USA

Health care systems are intended to meet health care needs of the people or populations (Swann, Carmona, Ryan, Raynor, Baris, Dunsdon, Huntley, and Kelly). Health care reforms are required in order to modify the health care systems for making them capable to operate more effectually. There are however a wide variety of health care systems around the world. In some countries, the health care system has been formed but they are not planned, contrary to it in some countries a determined effort has been made by trade unions, governments, religious, charities, and associated bodies in order to deliver organized health care ...

Introduction

Starbucks Coffee Company is an American coffee maker headquartered out of Seattle, Washington. The company operates in 62 countries across the globe. Starbucks outlets serve hot and cold beverages, instant ground coffee, full leaf teas, snacks and whole bean coffees. Some of the Starbucks outlets even offer wine, beer and appetizers in the evening. Starbucks started its operation in 1971 and since then has grown to become a multinational. The net revenue for the company for the last year was 13.29 billion with a profit of 1.38 billion. The company plans to open its stores in more countries in the coming ...

Comparison of Health Care System of Taiwan and USA

Health care systems are intended to meet health care needs of the people or populations (Swann, Carmona, Ryan, Raynor, Baris, Dunsdon, Huntley, and Kelly). Health care reforms are required in order to modify the health care systems for making them capable to operate more effectually. There are however a wide variety of health care systems around the world. In some countries, the health care system has been formed but they are not planned, contrary to it in some countries a determined effort has been made by trade unions, governments, religious, charities, and associated bodies in order to deliver organized health care ...

A discourse community refers to a group of people or communicators who share a common goal or interest and therefore choose to go by a selected way of participating in public activities. These people also have a way of engaging that distinctively sets them aside from the larger group of people in a particular setting (Bakhtin66). The preferred way of engagement is commonly referred to as discursive practices. These are the practices that a discourse community chooses to use and they include various genres. These genres can be books, academic papers, debates and even physical activities. In Oklahoma University, there are various discourse communities that ...

ABSTRACT

Federal Reserve Bank, commonly known as FED, has been established with the aim of stabilizing the overall financial system within the US economy. FED has been using different tools and methods like open market operations, moral suasion, discount rate, and the reserve requirements in order to achieve the overall economic goals. These economic goals include; reducing unemployment and inflation, and accelerating the process of economic growth. In order to overcome the today’s economic challenges, the chairman of Fed should work on controlling the monetary measures and pulling strategies which benefit the global economic growth.

INTRODUCTION

Money market is a place ...

BATTLE OF ALAMO

Introduction
The battle of Alamo was a thirteen day fight of February 23 to march 6, 1836. This war was between the Mexican army and the Texas rebellious people. This battle was very influential in the Texas revolution. There is believed that there are many myths of what led to the battle but according to most American writers the war was started by the Mexicans (Peña, 2012). The Chicano writers have a different opinion because they believe that the war was started by the Americans. Alamo was in Mexico a mission at the town of San Antonio de Bexar. The battle ...

Foot Soldiers vs., Commanding Officers

As common with every war, there was a divided point of view among various stakeholders of the World War I. One of the most conspicuous divisions of this of point of view was between the foot soldiers of this war and their commanding officers.
When the war first broke out, a sense of nationalism swept through Europe and a lot of individuals dutifully volunteered. Many of these volunteers thought the war would be an enthralling adventure that they could not afford to miss. Some even lied about their ages to be allowed to enlist. They were however in for a rude awakening ...

Foot Soldiers vs. Commanding Officers

During the World War II, foot soldiers were infantry troopers who fought on foot. Most of the foot soldiers did not hold any official ranks and were mainly comprised of enlisted civilians from the public. The foot soldiers spent a lot their time in the trenches except in situations where their commanding officers decided they could stage surprise attacks on their enemies.
According to Massie, the World War II came at time a general feeling of naturalism, patriotism and loyalty was sweeping through Europe (72). In fact when the countries started declaring wars on each other, there were open celebrations ...

Facilitator:

Abstract
Cybercrime marks one of the swiftly increasing crimes on the globe, with more people using the computers to fake identity and loot other people. With the crime on the rise, methods of controlling and minimizing the crimes deem necessary in all sectors. However, in the health sector, some methods can apply to the best and combat the cybercrime completely. The paper explores the best business planning and disaster recovery practices that can be applied in the healthcare sector to address cybercrimes.
A digital world is characterized with the adoption of new strategies for executing various activities. ...

Sputnik was a milestone in the world technological development after it became the first artificial satellite of the earth. The Soviet Union was the country associated with the milestone having launched Sputnik 1 on the fourth day of October 1957. The first artificial satellite was spherical covering a diameter of 58 centimeters and weighing 83.6 kilograms. It was made from a shiny metal so that it could be easily visible, with radio antennae attached to its surface for transmission of radio signals. It went round the earth on an elliptical path within a time period of 98 minutes. On the 26th of October ...

International trade has become part of the global business world. Through international trade, different countries are able to do business with each other. The benefits of international trade by far surpass the disadvantages. This is to say that international trade has been embraced worldwide as a day-to-day practice for successful business. Although international trade puts countries on the same platform, some countries reap much more benefits than other countries. This has led to scholars carrying out research to establish what some countries do differently for them to be successful compared to their rivals. The world is diverse, and different nations ...