Assessing the feasibility of opening an H and M store in Almaty, Kazakhstan
1
Abstract
2
1. Introduction
5
1.1 Introduction
5
2. Problem /Opportunity
7
2.1 Business problem (opportunity)
7
2.2 Research Question
8
2.3 Research Purpose
8
2.4 Research Objectives
8
2.5 Research Scope
8
3. Literature Review
10
4. Proposed Methodology
13
4.1 Research Methodology
13
4.2 Ethical Considerations
17
5. Project Work Plan and Deliverables
18