ANALYSIS AND INTERPRETATION
ANALYSIS OF THE PULTE GROUP
Analysis of the Residential Industry
The assessment of the residential industry has been conducted in the previous section using three tools of Porters five forces model, key Success factor and Futures Trends for the short and near to short term.
The conclusion that can driven from the Porter five forces model refer that industry is highly attractive as four acting forces among five poses low threat. Despite attractiveness from four forces, the rivalry among competitors is high. This distinct result for the rivalry force rose from the fact that housing industry ...