Management
Tripadvisor.com is an established travel portal that is popular among travelers all over the world. The website is famous for its customer reviews that form the basis of travel related decisions of millions of people all over the world. The resource based view of the firm emphasizes on the importance of resources as a source of competitive advantage for the firm.
An internal analysis provides a comparative view of the capabilities of a firm including the identification of the strengths and weaknesses and their comparison with those of the competitors . The internal analysis of Trip Advisor may help the company in ...