Essays on Abercrombie

Abercrombie and Fitch Case Analysis

Abercrombie & Filch is a fashion company that has been dogged by numerous lawsuits and cases regarding employee discrimination. The company has been accused of discriminating employees based on race and appearance. Since the turn of the 21st century, Abercrombie has been slapped with numerous lawsuits concerning employee discrimination on various grounds. This paper will conduct an in-depth analysis of these cases and provide relevant responses.

Appearance

Regarding appearance, Abercrombie’s CEO, Mike Jeffries, has been accused of favoring “thin, tall, and white models” over the “not so good-looking” staff. Moreover, Abercrombie reportedly does not allow staff to put on scarves ...

The Problem

Abercrombie and Fitch is an international retail clothing brand which was incorporated in 1892 in New York. Until 2011, the company had followed an intensive business strategy of expanding its direct-to-consumer operations and brick and mortar stores through closure of local stores. When its share value dropped in 2011, A&F was faced with the decision of choosing between market segments and re-evaluating its focus strategy. The paper aims to evaluate A&F’s existing business strategy to maintain competitive advantage through SWOT analysis and to provide alternatives and recommendations for employing a strategy in the present situation.

Analysis

A SWOT analysis ...

Problems

In this case study, the A&F had several issues one of them being criticism for the market segmentation strategies. That is the policy created a negative reputation for the company particularly to some of its customers. Secondly, Abercrombie and Fitch was viewed as a controversial company because it produced neither extra-large nor double extra-large cloth sizes, especially for the women. On the other hand, both sizes were available for men. Thirdly, the A&F faced a lawsuit in 2013 when it fired a Muslim female worker for putting on a hijab.

Analysis

The practice of such market exclusion led to some ...

Theme Park Industry: General Market Overview

A theme park industry is an amusement creative environment, where a single or multiple themes are used to enjoy the consumers with diverse rides, landscapes, entertaining attractions and other amusement services. The idea of mass-entertainment places emerged in the nineteenth century when the first amusement gardens appeared in the US. They offered rides on animals, simple attractions and beautiful natural landscapes. Later the trolley parks have evolved into innovative amusement theme parks known for their sophisticated attractions and services (Abercrombie, et al., 2011). Such parks are usually divided into domestic/national parks or international depending on the target audience or ...

Religious discrimination is treating a person differently because of what they do and believe in. This kind of discrimination infringes the constitutional right of freedom of religion (Katz, 1952).

Equal Employment Opportunity Commission (EEOC) Vs Abercrombie and Fitch Stores Inc

In this case, a young Muslim woman claimed that Abercrombie and Fitch denied her a job because she wore a black headscarf to the interview.

Facts

Samantha Elauf, who is the Muslim woman, went to Abercrombie and Fitch Company for a job interview. During the job interview, the interviewer failed to inquire about her headscarf, but assumed she was Muslim. Therefore, Samantha did not ask the company whether they might offer ...

In the past years Abercrombie & Fitch relied on the exclusionary marketing policies. The company received very positive image by selling high quality clothes that only the good looking people could buy. However, now there are complaints about the exclusion of plus-size people and the company has to decide to follow its principles or to be more inclusive. Abercrombie & Fitch was established at the end of the XIX century and used to sell clothes and equipment for hunters and fishermen. Starting from 1988 the company focuses only on the apparel and its key customers are young people. In 1992 Michael ...

Problem Statement

In the given case study, the CEO and management of Abercrombie & Fitch is encountering a difficult decision-making situation in relation to finding an appropriate solution to respond their ‘sizeism’ controversy while preserving their brand exclusivity. Abercrombie & Fitch has always focused on a very precise target market of young, good-looking, svelte, sexy and fashionable customers. Not offering the plus sizes for women has infuriated the business with intense criticism of being aggravating the problems of gender stereotyping and body image. However, from the organizational perspective, offering plus sizes would bring about additional manufacturing and logistics challenges while giving an impact ...

Abercrombie & Fitch was founded in New York City on June 4, 1892, by David T. Abercrombie and Ezra Fitch. Set up as a supplier of camping, hiking and other sporting goods, it first established a reputation for its tents, fishing rods and shotguns. After filing for bankruptcy, though, the company closed in 1977. Oshman’s Sporting Goods bought the name and then relaunched the company as a high-end source of hunting wear and related novelties, with shops in New York City, Dallas and Beverly Hills. Oshman’s sold the name and the structure to The Limited. Now, Abercrombie & Fitch sells clothes – any ...