Discuss the positives and negatives of corporate culture in the competitiveness of a firm. Relate how firms should deal with different corporate cultures in mergers and acquisitions. According to Wheelen and Hunger (2015), "corporate culture fulfills several important functions in an organization. It conveys a sense of identity for employees and helps generate employee commitment to something greater than them. It adds to the stability of the organization as a social system and serves as a frame of reference for employees to use to make sense of organizational activities as well as a guide for appropriate behavior." One of ...
Essays on Alaska Airlines
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Alaska Airlines is considered as one of the best airlines in the world few years ago and was thought that it would overtake other airlines in the race of supremacy. However, the problems at the company have restricted its growth, and Alaska Airlines have not managed to achieve its potential. The most disturbing problem that the company is facing is its inability to use new and advanced technology. As a result of which, the company has not been able to exploit the benefits of news technology. The company has to face high costs in mechanical repairs and employee tracking. There ...
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