Analysis
South west airlines has been in operation for quite a period to master most of the industry norms, operational pitfalls as well best ways to maximize revenues out the prevailing market conditions.
The following has been points of strength for the company
Cost consciousness: It has been highlighted that one of the key operational ideals of South West Airlines is keeping costs as low as possible. The following has been the key areas of cost reduction.
Using internet ticket booking instead of the traditional agents located in the company’s operational strongholds (Alberth, 2010).
Internet ticketing has been touted as one of the cost drivers in most of the service industry. It is ineffective to use agencies in the current market trends due to various reasons, as ...
