AFILIATION
Though small, a boutique resort operates much like a combination of a grocery, hotel and a restaurant. It has a high intensity and requirement of personal interaction between the front-line staff and the customer. Several aspects of the operations cannot at all be automated or digitized. So, it is of utmost importance that all aspects of operations that can be done so. For a small resort to succeed, it cannot cut on its customer service costs. On the contrary, it must invest more heavily in it. It is in this area wherein it enjoys great advantage. It cannot compete against big resorts with regard ...
