Essays on Bellis

Global Marketing Strategy – Coca Cola

Coca Cola, generally referred as Coke, is an American non-alcoholic carbonated drink produced under the brand The Coca-Cola Company. The drink was introduced about 130 years ago by John Pemberton as a patent medicine and later, the brand was bought by Asa Griggs Candler, and Coca Cola was then marketed as a soft drink. Candler’s marketing tactics brought Coca Cola in the limelight and the brand dominated the global markets and went on to become the largest non-alcoholic drinks brand in the world. The name Coca-Cola, comes from the two words, Coca which means leaves and Kola which ...

Sodas: From Health Drink to Casual Beverage Prior to its current image as one of the most esteemed and consumed beverage across the globe, the history of soda drinks began with the manufacturing of carbonated water by Joseph Priestly, and Torbern Bergman’s invention of a mechanism turning carbonated water into chalk form with the use of sulfuric acid in the 1700s. However, Bellis and Oatman-Stanford noted that the newly manufactured good of Priestly and Bergman was met with little success in the market due to financial constraints and the presence of a weaker glass industry making it different ...

Modern astronomy

There were four main contributors to modern astronomy: Sir Isaac Newton, Johannes Kepler, Galileo Galilei, and Tycho Brahe. Brahe advocated for the new standards for having a more precise observation even though he did not personally believe in the view of heliocentric. All of his contributions were huge for astronomy because he was able to create new instruments along with being able to calibrate them. He would check the accuracy of his instruments on a regular basis so it helped him to revolutionize instruments for astronomy. Kepler was an assistant for Brahe until he died in 1601. This helped ...