Vodafone Group PLC
Introduction
Strategic change management is one of the most challenging innovations of global business management nowadays. It gives the management a very unfamiliar challenge. In major changes of businesses, especially multinational ones, management attempts to come up with the most strategic and tactical approaches. (Grieves, 2010, p. 112) A key factor for success is the keen understanding of the human side of change management. This involves the alignment of the organizational culture, values, human resource, and attitudes/behaviors for the intended outcomes. (Chin & Benne, 2000, p. 44)
This paper will exemplify the value of strategic change management vis a vis people management ...
