Management Assignment
As a marketer, I have the philosophy that “the customer is the king”. So, I make my buying decisions as a King. What do I mean? A king is likely to make decisions that will bring benefits to his people and move the community forward. As a customer, I always make decisions in order to buy goods of high quality that are affordable and durable.
- Psychological Motivation: Like most customers, I must be endowed with a psychological motivation about the product in question. I must be able to identify the need for the product. An interesting situation was where I ...