Psychology
In the advertisement of Cadbury Bournville, the main product is a dark chocolate. Thus, this advertisement is a perfect advertisement that is based on a creation of needs. This dark chocolate is made by Cadbury and is quite popular in the UK. This advertisement is intended to market a chocolate among the consumers. The advertisement appeal the viewers at a physiological level and this can be concluded by the act of the main protagonist of the advertisement who choose to throw a cocoa bean in spite of showing that he/she is crying for not been chosen to be a part of the dark chocolate. Here comparison ...
