Nobody has contemplated precisely on the complicated phenomenon why English has become so widespread and common all over the world. The ability to communicate in English fluently does not awake the feeling of surprise or pleasure on the foreigner’s faces. However, it is a rational and logical issue that English seems to be an international language or a lingua franca. From the historic point of view, one should mention Latin and its role all over the world. Many centuries ago, Latin was considered to be a lingua franca as well. However, after the Roman Empire lost its power ...
Essays on Brand New
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In XXI century, when the Internet is spreading with unbelievable speed, electronic media becomes the most popular source of getting different information about all things around the world. The sphere of politics is no exception. Today, more and more people prefer to get information through the Internet, cable channels and other electronic media and not to use radio or newspapers, which were regarded as traditional information sources for decades. Young adults compose an overwhelming majority of these new electronic media users. Albeit, having access to the information that is always renovating, young people seem to be not engaged in ...
Abstract
This paper explores the concept of Marketing Mix as it applies to the effective selling of used textbooks. This product has been chosen because of its wasted earning potential for students who need to adapt to the rising cost of education. The Four Ps of Marketing – Product, Price, Place, and Promotion – are discussed in this paper as the application of each marketing component is vital to success in the sale of used school books. Like the four legs of a table, the four Ps complement each other and as such, weakness in one component can cause a collapse of ...
MODERN MARKETING FOR AN ANCIENT CITY
MODERN MARKETING FOR AN ANCIENT CITY
Introduction
Belfast is one of the world’s most ancient cities, its location at the mouth of the River Lagan having been continuously occupied since about 2,000 years BCE. There are good reasons for this. Courtesy of the Gulf Stream, the site has a mild climate that seldom gets above 65 degrees F. or below 35 degrees F. Its northern latitude gives it one of the world’s shortest winter, and longest summer, days at the biannual solstices. It rarely snows. The city is ringed by low mountains that create a microclimate to ...
Introduction
The objective of this report is advise and recommend whether Restaurant Brand New Zealand Limited or Xero Limited is the better company to work for in relation to long-term employment. As companies that have the capacity to provide their employees with stable, long-term employment usually show strong growth and are thriving economically in their chosen market. This report is also based on the financial information provided by the NZX Company Research database from the past three years and articles sourced from NEWZTEXT in order to present a comprehensive view of how each company is performing in the current environment.
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The Global Economy and International Trade
Introduction At the same time, it would be paramount to draw attention to the importance of international trade concerning the economy of the United States of America. This is due to the facts that the country reveals as a superpower and because the entire amount of both exports and imports results in an honorable second place worldwide (fn. – America waives the first position to China, of course). In advance, I feel an inexorable desire to note that since the time the United States of America had become a state and until nowadays, the country has been altering its directivity ...
The film, A Brand New Life (2009), directed by the celebrated cinematic artist, Ounie Lecomte, is a South Korean work that can surely be deemed as a fine work of art. The film is one of the best examples of the cinematic work directed by a woman director as the filmmaker exudes her aesthetic quintessence and perfect use of the cinematic techniques to leave a lasting impression in the minds of the avid audience. This is a very sensible film about this 9-year old girl who is left at an orphanage by her father who has remarried. Before coming ...
The issue of the religion has always been bothering the minds of the humanity. Such concept as “the faith” gives a food for thoughts for many theologians, researchers and even scientists. One of such researchers, in terms of the religion, is Harvey Cox – Hollis Research Professor of Divinity at Harvard, whose interests focus on the interaction of religion, culture, and politics. ("Harvey G. Cox, Jr.") Apart from that, he also works on such issues as the urbanization, theological developments in the Christianity, Jewish-Christian relations and the spiritual movements in the nowadays world in the global setting, the Pentecostalism, in ...
Introduction
This paper outlines the web security required for a brand new Windows PC for home use with Windows 10 operating system. The PC connects to the internet using existing internet connection. It will also detail the essential security software that is needed for the keeping the computer secure, the password policy for the home computer, the steps that one has to take to ensure that the online banking process is secure. It will also outline the guidelines that one has to discuss with a 13-year old son regarding operating a Facebook account.
Securing the home Windows PC
Home computing carries the risk of theft ...
Many stakeholders are increasing pushing for more relaxation of intellectual property rights. The common argument among these stakeholders is that relaxing the intellectual property rights, as well as corporate knowledge on intellect and knowledge, will be in the society’s best interests. This argument has been dismissed by many of the current content intellectual owners who desire or want to maintain their ascendancy and resist sharing out the intellectual property which is in many cases their main power source. There is however some little bit of evidence that seems to suggest that the relaxation of property rights monopolies may ...
iHeartMedia, Inc. iHeartMedia has creatively used technology to advance music on the internet. Some call it a matter of being at the right place at the right time. iHeartMedia may describe their success differently. They credit technology and disruptive innovation with helping them change the media landscape in a short amount of time. Disruptive innovation does not have a negative meaning as the name seems to imply. It simply means using technology creatively to create or displace markets and value, where it didn’t exist before. One famous example of disruptive innovation is Netflix’s entry into the market. What started ...
Virgin America
Abstract This paper is on the topic of Virgin America and its organizational analysis. The first section of this paper will discuss the overview of Virgin America with its brief history. In addition, this section will cover organizational life cycle, products and services and Virgin America’s geographical market. The second section of this paper will discuss the external environment of Virgin America and the level of environmental uncertainty the organization faces. The following section will cover the organizational structure of Virgin America and the implications of their structure. The next section will discuss the organizational culture of ...
An American immigrant leaves his or her mother country in search of business opportunities as well as expectations of a superior lifestyle associated with America. These particular expectations are often hinged on the fact they could achieve better lifestyles via better work and schooling opportunities in the United States. Nevertheless, this isn't always the situation. These particular immigrants experience a lot of issues from their new surroundings such as language climate and lifestyle which, to a large extend, influence their successes or failures in the United States. They influence their economic as well as social standing within their new environment and, therefore, ...
Following the American Psychological Association’s Guidelines
- In Chapter 6, when Lenina asks what time is for, she thinks it is for wasting. This is relatively speaking. She offers that she and Bernard should participate in several different activities such as Electromagnetic Golf or swimming, but Bernard deems them all a waste of time, which is when Lenina asks, exasperatedly, what time is supposed to be used for. This is as if to say, if you are not wasting it, why are you using it at all? In my opinion, time is, technically speaking, for wasting. We will all die one day. Though some of our ...
Introduction
The fields of psychology and neurology are awash with researches that seek to establish how behaviors are influenced in human personality and what the motivation for human action is. In this context, determining the cause of drug addiction behavior such as the brain processes involved as well as social interactivity and thought processes has been the objective of many studies. Imaging and scanning technologies like Positron Emission Tomography (PET) that enable further insight have been used in this inquiry (Volkow, Fowler, and Wang, 2003). The insights gained have informed debates and research. This paper reviews this knowledge in seeking ...
Personal Journal Entry
Yes, I know it has been a long time since I felt like writing. Now that I think of it, I can’t even believe it myself how long- it was June, 2012 when I last wrote any piece of writing. Anyway, it all happened for a reason and now, thank God, I am back, as good as new. I must admitthe last 5 years have been a great pain in the neck, but now there are about to end, I feel more than relieved. Just want to get up one morning and just it all behind like a bad dream that ...
Report on Psychometric testing of the two new staff members (A and B)
Introduction This report presents the result of the psychometric analysis of Mr. Anderson and Mrs. Beatrice, the two staff members who will be working together for the first time on the company’s brand new project. The two staff members will be expected to partner to deliver on the company’s new project which seeks to come up with a plan for venturing into a new market. The team is expected to conduct market research and determine a suitable new market for the company to begin its operations. This report therefore focuses on aspects of the two staff members and ...
Customer Inserts His/Her Name
Customer Inserts Tutot’s Name - Introduction - Background The Chinese market is growingly rapidly. By the end of 2009, its population was at 1,334.74 million. This was an increase of 6.72 million people from the previous year. The income of urban households rose from RMB 10,493 to RMB 17,175 between 2008 and 2009.the expenditure on clothing among the urban households increased from RMB 801 to RMB 1,284 between 2005 and 2009. Therefore China is ranked as the world’s largest fibre consumer. Figure 1 below shows statistics of the country’s ...
Introduction
It is a calm and seductive night. One is walking on a busy sidewalk in a suburban city. There is really not a single eye catching thing as one walks endlessly along the empty and dull driveways of the neighbourhood houses. Suddenly, a lustrous light spectacle that seems to be emanating from a distance comes into play. As one slowly advance towards this spectacle, you can’t help but wonder what it could be. As the eye begins to gain more focus, the figure depicted in the light spectacle starts taking shape. It is a brand new Honda Accord EX V-6 that is parked in one ...
Environmental Protection
Environmental protection is a habit that one can develop in order to save the atmosphere. As defined in the Business Dictionary, “Environmental protection are the policies and procedures aimed at conserving the natural resources, preserving the current state of natural environment and, where possible, reversing its degradation.” Our environment since the past years has been facing drastic changes resulting in improvements and destructions of the natural resources. For all the natural resources to last longer we need to work towards environmental protection and help in saving the world for future. As a matter of fact, we humans are using the natural ...
Table of Contents
Executive Summary 3
Environmental Analysis 3 Market Need 4 Current Situation 5 Industry overview 5 Competitor analysis 5 Legal/Regulatory Overview 6 Target market 7 Target Audience Analysis 7 Marketing Objectives 8 Marketing Strategies 8 Product 8 Price 9 Place 9 Promotion 9 People 9 Physical layout 10 Process 10 Positioning 10 Marketing Tactics 10 Evaluation and Control ...