Saxonville Sausage is a private family owned business that has been facing the attempts of counteracting the financial issues in the sausage market as the company had about 1.5 billion dollars revenues in 2005. The company focuses on the fresh pork sausage products and generates seventy percent revenues from its bratwurst line, twenty percent from the breakfast sausages, and just five percent revenue is generated from their small line of Italian Sausages that are named as “Vivio”. The main concern has been the flat sales of the bratwursts and the declining image of their breakfast sausages. However, the company ...
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Saxonville Sausage Company
Saxonville Sausage Company was a family owned company with its headquarters in Saxonville, Ohio. In the year 2005, the company had revenue of $1.5 billion. The company generated different pork products primarily fresh sausage instead of semi-dried or smoked. The company’s branded products included: breakfast sausage, bratwurst which generated 70% of the company’s revenues, links and patties and Vivio which is an Italian sausage. The breakfast products and bratwurst products were sold out in the United States but very little sales in the Northeastern region markets. In the year 2004, the sale of the two products was decreasing ...