Overview of the case
The case addresses the challenges that made Barclays lose its competitive superiority. The company was previously enjoying dominance in the European market and was ranked ninth among other banks with key resource capabilities (Buechel 49). However, internal organizational issues as well as failure to take advantage of the opportunities in the market limited the growth of Barclays to the extent that it was facing major challenges including loss of investor confidence, plummeting staff morale, and poor decision-making by the executives (Buechel 50).
The key challenge for Barclays
The key challenge for Barclays is restoring effective governance structures since the majority of its problems are ...