According to Allwood (1985, pp.3), “Intercultural communication can be defined as the sharing of information on different levels of awareness and control between people with different cultural backgrounds.”Communication is the act of passing information, thoughts or messages from the source to the receiver (Armstrong, 2007,pp. 34).For effective communication to take place there should be a common medium of exchange, all human beings are naturally attached to a group this group can be cultural, economic or of any other social affiliation. The family is the first social group of association; this therefore,implies that the belief system of the ...
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Evaluating Communication Theory in Relation to Audience and Message
Communication theory explains how people are influenced by the communication methods, the communication subtle ques as well as processes involved in communication (Suresh, 2003). The basic theory of communication has four dimensions for the translators. They include the source or author or the speaker, the message, the channel and the audience or destination. In order for the message to reach the audience, there must be a channel through which to travel. When considered technically, the communicator is referred to as the conductor, the message be it words, signs, or pictures are referred to as symbols the channel can be the ...