The selected site for this project is Cebu City, located in Cebu Island at the central part of the Philippines archipelago. Cebu City is one of the country’s major tourist destinations. In 2012 alone, two million tourists were recorded to have visited the island from January to November. This figure was a 10.6% increase to the recorded number in the previous year which reached 1.8 million tourists (Sereno, 2013). Aside from the tourism industry’, the growth in Cebu’s’ marketing and services sectors were likewise noted. Such improvements also benefit Cebu’s thriving business sector.
Description of tourist destination
Cebu City is known ...