This chapter details the authors attempt to improve organization performance through investigating of cognitive and effective domains of human. The chapter mainly dwells on the three basic domains of personality, perception and attribution. At the start, the paper describes personality theory as factor that is mainly influenced by heredity and the environment. The paper recommends that mangers need to carry out personal personality measure in order to adjust well in the organization (Ashkanasy, 2002). This approach will enable him/her to apply effectively utilizes personality theory in the organization and understands that his/her team members have diver’s personality. The ...
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The concept of providing membership to the users and giving them additional benefits is very old. Many companies have tried it with great success. This concept is also being used in the airlines industry. One example of this trend is Jet Blue. The company gives “TrueBlue” points to its customers who have spent $1000 or more on flights during a year using the services of Jet Blue. The reward program allows the customers to continue accumulating the points and they can later redeem six points for one eligible dollar. They have also offered family pooling of points and the customers ...
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