Corporate criminal liability refers to the degree at which a corporate organization may become responsible the impact of their employee activities. The extent of liability may be categorized as a strict corporate liability or vicarious corporate liability. Strict corporate liability is a compulsory criminal responsibility when the actions of an employee result in injury, damage or death, even when the employee did not have criminal intentions. Ideally, corporates take strict liability to forbid the criminal activity from taking place (Lipman 359). For example, a corporate restaurant may be prosecuted for serving customers with expired foodstuffs. While the act of ...
Essays on Chef
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Internship Paper
The purpose of this paper is to explain the entire internship experiences that I personally and professionally encountered during the timeline of internship position as “Subway Assistant Manager”. It firstly determines the challenges and difficulties that arose during the internship program. It then describes the duties and responsibilities of the internship with respect to the performed tasks and undertaken activities. It also gives an overview of the company description including its name, location, the category of product/service, and the approximate size of the company. It then explains how the internship prepared me for the workforce through gaining of three ...
My name is and I was born on the 23rd of December, 1988 in Keelung, Taiwan. My parents were and . I have one older brother who works as a firefighter for the FDNY. He also was part of EMT (FDNY) for 3 years. My family immigrated to the United States in 1994. Our only support here was my uncle . He is the only one from our family who speaks English. We moved to the United States because my parents wanted me and my brother to have a good education and have a better job. It was really hard for ...
This article from The New York Times tells about Mark Ladner, a chef of the Italian restaurant Del Posto owned by Mario Batali. Ladner worked for him for about 20 years and became a chef in the mentioned food outlet in 2005. However, regardless of status and work benefits, he decided to leave and start Pasta Flyer, a quick service restaurant. Ladner fell into line with some other chefs who made same changes in their careers. The article names several reasons for such behavior. The list includes chefs’ wish to have more freedom as business owners, possibility to save ...
California’s “third city” San Diego is oftentimes forgotten between San Francisco’s foggy weather, Golden Gate Bridge and tech industry connections; and Los Angeles’ sports teams, movie stars, and of course, Hollywood. To be sure, what San Diego is popularly known for, namely its beaches, its great weather, and its zoo, are hardly the attractions that provoke excitement and “must go” desire. Rather, the city’s attractions they seem to focus on rest and relaxation. Indeed, that is probably why San Diego is one of the top cities in the nation for conferences and conventions. Indeed, one of ...
Elements of a Valid Contract
A contract is essentially a meeting of minds, which may only occur when the following five elements are present: an offer, an acceptance of the offer, an intention to form a binding contract, a consideration, and capacity. An offer represents an intimation of the willingness to enter a contract on given terms, and must be made with the intention to be binding upon acceptance. It must be definite and certain, such that it will not necessitate further negotiations prior to acceptance (Carlill v Carbolic Smoke Ball Co., 1893). It should also look like a contract in the estimation of ...
Dear USDA Food and Nutrition Service,
I am honored to submit the following proposal on behalf of our Community College where majority of our students are Hispanics. “Healthy Hispanics” was launched this year to deal with high incidence of overweight and obesity that has resulted in prevalence of disease-specific mortality rates for diabetes mellitus (USDHHS, 2011). In response to the School Wellness Policy Program of the USDA Food and Nutrition Service, I am submitting my proposal for $200,000 grant fund. This will be for a 4-year period starting January 2017. The following is a detailed review of what the “Healthy Hispanics” program is about ...
4. Environmental Analysis 4.1. Operating Factors Some of the common goals in any restaurant regardless of size is the desire to make money, control food and labor cost and to retain employees . A restaurant is one of the toughest businesses to run successfully because of the long hours involved, the high turnover and the relatively low pay when compared to the number of hours. Therefore it is clear that human resource is a critical operating factor. An understanding of the nature of the market is also essential; factors like market saturation and market trends are critical to operating a ...
Business Plan
The business is a restaurant called Indian by Nature and the plan is to bring the world known and much adored Indian cuisine to the people of Dubai. The service offered is an Indian and Mughlai fine dining restaurant based in Dubai. The restaurant will offer several dishes from every corner of India that will make customers feel they are eating their favourite food in New Delhi or Mumbai. The menu will include dishes from different parts of India, such as Mughlai from North India, South Indian from Southern states, Vegetarian from the West, and the seafood of the ...
Generation gap has been a widely discussed topic because of its significant impact on work, family and social relationships. The issue started being discussed during the post war era when globalization and multiculturalism were taking root in society. In most situations where a generation gap exists, the older generation always holds relatively more conservative opinions, while the younger generation is more accepting of their current worldview, and this evidently introduces conflict between the two generations (). The unique historical background of Taiwan notwithstanding, the country (region) has also had generation gap as one of the most challenging social problems after ...
The fashion process is the gateway to understanding the human realm. In my experience, I have come to appreciate the benefits of using clear approaches in the materialization of concepts. Fashion would be quite meaningless if designers failed to handle it systematically. A close look at significant fashion icons shows the extent which process can vitalize clothing concepts. For example, Wales Bonner’s ideas follow a consistent pattern. Her creations are characterized by a strict adherence to particular themes. Arguably, she can be described as a revolutionary fashion warrior. This is owed to the significant leaps she has made ...
Introduction
When I was sixteen years old, I started cooking with my grandfather and loved it that inspired me to join the Kennesaw State University for a culinary arts certificate where I became a pizza expert. My goal is to open a restaurant in Cancun, Mexico, so I joined the Chattahoochee Technical College to get my business degree so as to learn more about food cost and restaurant management. I just recently moved to a new restaurant to further my study in the difference in techniques and food on a personal level.
Skills and Qualities required of a Chef
The most important quality required for one to ...
Part. 1 Concept introduction and analysis
Introduction This report presents a proposal for a restaurant establishment in Clarke Quay in Singapore. The report provides an overview of the proposed location and the market trends identifying the suitability of the proposed concept. To achieve that, the proposal involves analysis of the target market and the financial prospects of the business deciding on whether the model is viable.
Restaurant concept
Generic strategy The restaurant will have a premium pricing given the target customers it will be serving in Clarke Quay. The customers are mainly professionals and visitors with substantial income to afford the premium price for the food items ...
French Cuisine
In a world, where there are so many cuisines, there are dishes that even with such a rich variety of flavors and cooking methods are considered exotic. According to Bhatia, ten most exotic foods from around the world include Carzu Marzu on the first place of the list, Monkey Brains on the second and Live Cobra Heart on the third. To try or at least order these dishes you need to be an absolute Braveheart because Carzu Marzu, which is an Italian dish, is a type of sheep milk cheese, which has “live insect larvae” in it, that are ...
Individual Report
The initial idea presented in the group report of robot Chef and intelligent kitchen equipment has been very innovative as they follow the latest trend of a human computer interface (HCI). The origination of design idea has a very humble origin as it focuses on solving the problems of cooking meals for friends thereby allowing the host to have a free time to entertain the guest. The group report presents the final product as the smart pan. According to the group report, the initial ideas led to the final product. The task undertaken for evaluating the final product came ...
Introduction
Analyzing the descriptive measured adopted by Peake to depict Abiatha Swelter Swelter is depicted as the extremely fat, huge, and sadistic chef who was in charge of the Gormenghast kitchen. The intended depiction of his gigantic figure becomes evident from following lines of his introductory narrative where he could not heave himself away from the support of adjoining pillars and a cask of wine in the kitchen as he was trying to address the other chefs in the kitchen. “He made one feeble effort to heave himself away from a pillar and to deliver his verses at a more ...
Speech on Childhood Dreams
Speech on Childhood Dreams
Assignment
I would rap, would tap! I would cook, it would be a hook!
Central Idea: As I was growing up, I wanted to a rapper as I was mad about music and songs; I imagined myself to be this famous rap artist who is lauded all over the world. I also wanted to be a chef. I love food and I would imagine cooking great cuisines and being famous for that.
Introduction
Attention Getter: Eminem and Akon were everywhere in the house as their recordings were my most important thing in life apart from tasty food! ...
Abstract
Onboarding is an essential HR process that extends for several months after hiring a new employee. Onboarding provides positive outcome in terms of better employee retention, improved process consistency, faster new employee ramp-up, and better acculturation. Ya Ya Kitchen has experienced initial success in its business, but the company is facing a huge problem in quality product and service delivery due to poor employee retention policy. Since Ya Ya Kitchen has no defined HR practices, trying to implement a full scale HR system will not be fruitful. Therefore, the company should first implement a robust onboarding program, which will ...
People always want great tastes and experiences with food and drinks. The culinary world is becoming better because chefs are trying new ways to prepare certain dishes and meet the tastes and preferences that the customers want. The new cuisines come from different places and this means that people also learn about other cultures as they eat the foods from that other place. The trend is changing the traditionally heavy dishes into lighter ones and giving weight to the use of local ingredients. The trend also enables for the use of modern ways of cooking. Chefs in American restaurants ...
<Institution> A name, a face, or a symbol – tattoos come in many forms, shape, colors, and sizes. The process of tattooing is said to have started around 12,000 years B.C (“A Brief,” n.d.). From the Tahitian term “tatu,” which means “to mark something,” this activity is in no doubt part of the rich history of many communities all over the world. In Greek’s history, spies used tattoos to communicate with each other while in the Western Asia, the Ainu people use tattoos to signify social status (“A Brief,” n.d.). Even females played a significant role in ...
BLACKBEANS COFFEE
Blackbeans Coffee is a popular organization, which majors in coffee sales. Devin Beans and her son Scott Black established the company in 1989. The two chose on a beverage business after their hardware business incurred tremendous losses resulting from frauds by the top management. They, therefore, resorted to having a smaller business which they could manage by themselves, and which they were more informed about. Moreover, the present coffee dealers at the time were offering low-quality coffee, and they were aiming at bringing a new stock of high quality coffee into the market. The business has since grown into ...
Richard C. Morais’ 2010 novel The Hundred-Foot Journey chronicles the tensions and relationships between the owners and purveyors of an Indian restaurant and a classic French restaurant that reside one hundred feet from one another in the fictional city of Lumiere in France. While the surface-level story revolves around the reconciliation of two groups of restaurant owners and chefs, there are greater themes of cultural pluralism, acceptance and the unifying power of food to be found within the novel. Bridging the gap between the typically entrenched worlds of upper-class French food culture and the lower-class Southeast Asian food culture ...
(Tutor’s Name)
1. Introduction The tourism and hospitality industry has been growing at a tremendous pace over the past few decades and this service sector has become one of the major contributors to the global GDP. In an attempt to take advantages of this magnificent growth of the tourism and hospitality industry, nations are taking vehement efforts to make their territories hot tourist destinations. Obviously, resorts and restaurants constitute a key segment of the hospitality industry. This report will analyze resorts and restaurants operating in Las Vegas, United States, giving particular focus to their unique product/service offerings and ...
Kentucky Fried Chicken (Quick Service/ located globally)
Styles of service In store queuing Counter ordering Drive thru options in some locations Examples of price points Promotional combinations based on values ranging from $6 to $8 Special family meals for groups ranging between $20 and $30 Price friendly offers for the cost conscious individuals valued below $5 Examples of value proposition Convenience of ordering and picking up the foodstuffs A wide variety of chicken and fries spices to fit the consumer’s needs Value for the money guarantee since food is not highly priced Summary of Kentucky Fry Chicken Quick service restaurants are no place for comfort. ...
Please find my recommendation report to the China based Linyi Hannover Bar & Grill overleaf.
The report follows from the proposal previously submitted and is prepared for the attention of the restaurant’s General Manager, Financial Manager and Executive Chef who are the key decision makers in the company. The recommendation report explores the option of purchasing fresh food ingredients daily in-market versus using a food supply delivery service to have the ingredients brought to the restaurant. This is done by mainly looking at several factors relevant to restaurant operations such as budget, quality of ingredients, desired frequency of supply, legal and financial risks, as well as the operating environment. The delivery service method ...
The hospitality industry is fast-growing, and promotions are critical for people seeking to grow to the management level in hospitality. There are different careers in hospitality which include housekeeping, chefs, and even managers. The various jobs required other forms of training and experience, with the careers becoming more demanding in terms of experience and training as you move up the ladder. This essay looks into the careers progression from a baker to a general manager in terms of skills, training, and salary.
A baker is the entry-level in the kitchen in the culinary sector. Most of the bakers start as trainees ...
Prepositional Phrases
Words in a sentence always have to be related to one another. The work of prepositions in basically to relate words in a sentence. However, to be able to do their work, prepositions have to be accompanied by an object. A prepositions and its object are collectively known as a prepositional phrase
It is very easy to recognize a prepositional phrase when one knows what to look for. A preposition always sits before its object. The object of a preposition can either be a noun, a pronoun, a gerund or a clause. You can have more than one prepositional. some of the most commonly used prepositions include; ...
I. EXECUTIVE SUMMARY
This paper is a study about Creative Edge Parties, a thriving catering and service company in New York. It has been in the industry, serving restaurant-quality food and service, for 25 years. Carla Ruben leads her team through the mission and vision of delivering quality events. It is estimated that the company profits $500, 000 to $1 million annually.It received the “Best Caterer” award via the Bizbash magazine, a publication on event planning. Despite this, the recognition as the most popular caterer goes to Le Pierre while the top rated company is Amoraco. This is through Thumbstack, a search engine of food ...
Introduction
The word “advertise” comes from the Latin word “adverto” which means to “to turn one’s attention to something” (Espejo, 2010). In an effort to turn consumers’ attention to their products, advertisers have used men’s and women’s bodies in part or whole to market and advertise everything from car tires to brassieres. The major effect of such advertisements is to give women and men some unrealistic notions of what is sexually appealing and how they ought to look like (Gill, 2008). According to Espejo (2010) an effective advertisement is one that strikes a chord between ...
Overview: If dogs are protected under the law, then the same law should protect pigs. Under animal rights laws, a dog owner may not treat their pet dog, however, he or she wants. A person who abuses a dog could face criminal charges. From an ethical perspective, the same should apply to pigs. Peter Senger discusses the reason in Speciesism and the Equality of Animals. He uses the term Speciesism as a bias towards one’s own breed. This can cause a person to over look an animal’s sentience. Is the animal capable of suffering? This should be the question we ...
Dietary Trends Reflect Socioeconomic Status and Gender Roles in contemporary U.S Society.
Nutrition has undoubtedly emerged as a dominant contemporary social and cultural value in contemporary U.S society amid an escalating rate of heart disease and ongoing obesity epidemic. However, dietary choices on the individual level are often influenced by exterior forces which both mold the perception of what is considered to be healthy as well as the availability of genuinely healthy food to certain socio-economic segments of the population. In the consumer based capitalist society of the contemporary United States, food has become an agent which reinforces traditional gender roles and also serves as a primary indicator of the ever expanding degree ...
Business
Introduction to the video program "Kitchen Nightmares" is an episode that forecasted the ill happenings and the mix happenings which used to take place in the kitchen of the ABC Restaurant. This Restaurant was started by a couple named as Samy and Amy and was titled as Amy's Baking Company, started in 2006, in Phoenix. Amy had a dream to work as a Cook and wanted to start the Restaurant. So after much preparation they start this bakery company. The bakery company was visited by many customers. But all of these customers faced some or the other problems. The customers ...
History
Red mountain spa sits near the Canyon Snow State Park. Red Mountain Resort construction took place in the 1930s, to encourage snow sports a ski jump was put up around 1934, and then years later a rope –tow that powered by gas was put in the site. A ski club later was formed in 1947; the ski club replaced the rope tow with a chairlift. The ski club was able to host the world cup race 1968.The ski club managed the red mountain until it was privately owned. The red mountain placement by new ownership took place in 2004. The master plan ...
Designing a floor plan
Eggspectation floor plan will depend on some factors. Dimension will have to be considered in respect to the size of settings. For instance, the dining area will only cover 60% of the total area. The remainder is 40% of the total area, which is left for kitchen planning and building. Designing the seating plan also will require some considerations. Since it will be an open type restaurant, it's vital to keep in mind of a 200 banquet seating facility and the 75 fine dining room areas. For a banquet, it would normally require 10 square feet per individual while, for the ...
__ March 2014 - Executive Summary Aware of the challenges in the industry and competition scenario in the back drop of economic uncertainty, this business plan provides crucial competition and marketing strategies that will enable the company achieve its objectives. With these business strategies, the company is projecting to grow revenues by an average of 36% per year based on its existing portfolio of clientele and potentially new ones within the business and government sectors. The average return on equity is about 29% while debt-to equity ratio is maintained at an average of 0.47, and current ...
Introduction
Retirement homes are set up to provide quality essential care to the people who cannot effectively take care of themselves the group that is between 55.years and above. Roundal wright retirement homes has some management concerns that have been raised by the residents, these concerns need to be resolved so that the residents live comfortably and also get the value for their money. Among the issues raised is lack of adherence to safety standards for instance when the lift is not big enough to cater for people with wheelchairs. In addition, parking problems were also a concern the parking was ...
Answer the questions
Step 1 There is lack of proper communication between the owner of the restaurant and the chef. The owner, who is supposed to entrust the chef with the management of the restaurant is instead engaging the chef in an argument during working hours in the kitchen. The chef exhibits poor anger management skills. We can see the chef kicking and throwing kitchen utensils. This shows complete disregard for the working environment. There is an obvious lack of respect and etiquette amongst members of staff. The chef is so to the extent that loud customers in the dining room ...
I visited Nizi Sushi Japanese Bar and Restaurant in Newark. The intention of this visit was to identify the Japanese culture food culture abroad. While a number of reviews about Japanese Restaurants in Japan show that they tend to specialize of a particular variety of food, I realized that the restaurant had a lot of foodstuffs to offer. Some critics assert that Japanese Restaurants abroad tend to serve a wide range of food, but maintains the Japanese culture (Ashkenazi, Jacob & Ashkenazi, 2013). Additionally, I needed to know the source of Japanese food here in Newark and the major population visiting these joints. Clearly, ...
The Situation
Regarding the chance hypothetically that you enter into a contract agreement with a job it is important to be aware of what this contract is legally binding you to. In this situation the contract in question will be regarding the fabulous hotel that hired a person as a head chef with a two year employment contract. When those two years were complete another job offer at a different hotel is presented to this person but there is one problem, and that is the employment contract at Fabulous hotel that was signed stated in it that, “The below-signed agrees not to work as a chef for another ...
The restaurant plans to introduce a new menu. Using menu-engineering principles, we are going to analyze the popularity and margins on each dish and beverage and come up with the new menu. The menu engineering principles are psychology, managerial accounting, marketing strategy, and graphic design. Psychology is the perception that people have towards the dish. It can also be described as the effect that the dish has on people(Walker, 2007). Managerial accounting is concerned with the pricing of the menu item. It looks at the cost of production of each menu item and the contribution margin from each item. ...
Trade management is done by trade managers. There are different types of trade managers who include; retail trade managers, wholesale trade managers, and international trade managers among other managers. Most business associations create career paths in trade management in order to align the career paths of individuals with that of the business. It is for this reason that a business entity or an organization may come up with various levels of trade managers. Business entities have trade managers, assistant trade managers and senior trade managers among other levels. This is to cater for career progression needs of individuals working for a ...
Executive Summary
The name of the business will be The Parrain, New Orleans’ slang for “The Godfather” and the catch phrase will be serving the best. The Parrain will be a Food Truck business offering a variety of cold and hot sandwiches, salads and particular healthy recipes. Studies demonstrate that customers are requesting for healthy food that is inexpensive, available, and from convenient locations. The Parrain Truck will cater for the needs of working class, through a food truck that is portable and can venture out to diverse parts of the New Orleans City Metropolis. The Parrain Truck will give appealing and tasty ...
Hell’s Kitchen is an American reality tv cooking competition, and it has been running on Fox since 2005. The show became rather popular among the audience and it is oficially extended for a new season. I decided to watch the first episode of the last 13th season, which was originally aired on September 10, 2014 called "Top 18 Compete" and included all the chefs, who are going to try to win the main award - $250 000 and the possibility to work as a chef in one of the fanciest restaurants in Atlantic City. Gordon Ramsay, a famous British restaurateur, ...
Abstract
This case study will examine the challenges that the Porcini Inc Company is undergoing and conduct a study on the possible changes meant for implementation to meet the competition that is being brought forth by the rival fast food restaurants. This paper will also identify the changes that should be initiated to improve on the company’s growth through an increase in the number of sales which will be achieved through identifying the gaps that need to be filled in order to achieve the desired success. Recommendations will also be highlighted in relation to the changes that need to be ...
Introduction
Competitive advantage is the ability of a firm that it develops in relation to its competitors that allows it to outperform them (Peteraf, 1993). If a firm can outperform competitors consistently, then it is called sustainable competitive advantage (Rodrigues and Dorrego, 2008). For example, Apple created groundbreaking products like iPhone, MacBook and iPad better in quality and features than others and its continued success and the never declining popularity of its products provides the company with a competitive advantage over its competitors. Sustainable competitive advantage cannot be developed overnight; rather it is built slowly over a period of time based upon unique competencies. ...
REFERENCES 14
I. EXECUTIVE SUMMARY This paper is a study about Creative Edge Parties, a thriving catering and service company in New York. It has been in the industry, serving restaurant-quality food and service, for 25 years. Carla Ruben leads her team through the mission and vision of delivering quality events. It is estimated that the company profits $500, 000 to $1 million annually.It received the “Best Caterer” award via the Bizbash magazine, a publication on event planning. Despite this, the recognition as the most popular caterer goes to Le Pierre while the top rated company is Amoraco. This is through Thumbstack, a search ...
1) Draw a system blueprint for the process of a customer coming in and eating in the conveyor belt sushi restaurant. Start with the consumer flow. (15 points) The consumer flow consists of the customer, who may be seated on a table or the counter that is served by the conveyor belt is able to choose from the food on display. If the customer sees a dish he/she likes or is interested in, he/she simply picks the dish from the conveyor belt. The conveyor-belt sushi restaurant was a very innovative idea that was greatly executed and is a system that works. It brings out ...
Long gone are the days when ordering a vegetarian dish brought the expectation of a dull looking plate with steamed veggies on it, or the common salad bowl with nothing but lettuce and radish. In today’s world, life expectancy has forced people into a healthy lifestyle. It starts with diet. These stereotypical images have long been dumped into the dustbin of history and have been replaced with exotic restaurants which mainly deal with organic, vegan and vegetarian menus. These menus are a combination of fresh local ingredients, witty food combinations, top notch preparations and what is left I can leave it to ...
Assignment
Scenario I It is noon in Davenport when a young couple walks into Enigma Hotel, widely known for its delicious soup desserts. On entering the hotel, the young couple is welcome warmly and directed to their seats. Waiter: (Stretches out his hands pointing to the direction of the seats). Welcome very much, here are the seats. Just find a comfortable place for yourselves. My name is George and I will be at your service.
Waiter: (With a broad, enduring smile). Certainly; let me bring it right away (He rushes to the counter to get the menu). Waiter: (Perfectly folding ...
Farm to Table concept was introduced by farmers in 1970’s which is based on the concept of using local farm fresh items to produce dishes in the restaurant. The reason behind the success of such restaurants is it gives satisfaction to the people that the food items used in the making of dishes are hygienic and up to the mark (Holthaus, 2006). One famous restaurant which is currently practicing farm-to-table style of operation is ‘A.R.VALENTIEN’. The restaurant is located in Southern California and is among the top ten Farm-to-Table restaurants. The architecture of the cuisine is a reflection ...
Implementing Solutions to Deal With Negative Comments from Customers in the Commercial Food Service Industry
(Student’s Full Name) Implementing Solutions to Deal With Negative Comments from Customers in the Commercial Food Service Industry
a) What is the root cause(s) of the problems/issues occurring and what other factors contribute to them? The possible root causes of the problems or issues occurring which initiating the negative responses from the customers of Harrington’s are the following: lack of communication amongst staff members; inadequate of inspection of surroundings and improper sanitation; and improper training which lead to lack of attention to detail and prohibiting the staff from anticipating the customers’ needs. The possible ...
Language development is the methodology by which youngsters come to comprehend and impart language amid right on time adolescence. Language development starts before conception. Towards the end of pregnancy, the embryo begins to hear sounds and discourse originating from outside the mother's body. Newborn children are intensely receptive to the human voice and lean toward it to different sounds. Specifically they favor the higher pitch typical for female voices. They additionally are exceptionally mindful to the human face, particularly when the face is talking. Albeit shouting is a tyke's essential method for correspondence during childbirth, language instantly begins to create ...
Tal Al Amar, Inc., an Atlanta based company, will operate Marhaban, a medium-size restaurant serving healthy, contemporary Arabian-American style food. The restaurant will be located downtown Atlanta at 1841 Peachtree Street, Atlanta, Georgia. Tal Al Amar, Inc. was incorporated in June of 2014 and elected sub-chapter S for IRS tax purposes ("S Corporations"). A satisfactory site for the Marhaban restaurant was scouted in May of 2014 and lease negotiations have been finalized. The restaurant will be on Peachtree Street, in the heart of Atlanta’s downtown district, which is close proximity to Georgia State University and in walking distance to ...
(Client’s Full Name)
MBA 6203 Final Project
Executive Summary This report examines the importance of having a brand which stands out in the airline industry. Hence, the concept and philosophy behind the brand name, logo, slogan and brand identity of the Business Class Only Airline, LuxAirways based on the Kapferer’s Brand Identity Prism. Furthermore, this report aims to make the best suggestions for launching LuxAirways nationally, regionally, and globally in respect of promotion, price, product and place. These suggestions would be made in light of the interpretation of the Travel Industry Forecast Review. It is the purpose of this report ...
Pebble beach is a resort destination situated in the coastal area of California. Pebble beach has a beautiful coastline and forest, which attracts many tourists who are interested in recreational trips. Moreover, pebble beach is the home to the golf course referred to as the pebble beach golf links. Inside the pebble beach there is an inn, lodge, and four golf courses, which enhance an increase in the number of guests who visit the resort. The residents who visit the pebble beach pay fees, part of which is used in offering services which include; collection and treatment of wastewater, fire protection, ...
Introduction
Regardless of the type of organization, a veritable menagerie of processes must be completed in graceful precision to ensure the firm is able to maximize the efficiency of its value chain, and thusly, ensure maximization of its revenue generation activities. Importantly, there are a number of strategies that a firm can undertake to accomplish this efficiency in operations and revenue generations, yet the most basic and fundamental element of an organization to target for such achievements is through the firm’s process infrastructure. In particular, a firm generally facilitates operation through the development and implementation of specific processes, each with the goal of ...
Introduction
Restore Health will focus on providing healthy foods as opposed to what most fast food outlets offer. The location of restaurant may play an important role in attracting customers. Since Restore Health will be targeting families, it will have to be located in a strip mall because it is a prime location frequented by families. Other factors that will have to be considered to ensure the success of the restaurant will include atmospherics and personnel. These factors are discussed below. The restaurant will be located in a strip mall. This is because the restaurant will be aiming to target families. The ...
Competition is continuously increasing in all sectors and businesses across the world. Companies are generating new innovative ideas to attract and pull customers. Chef Service is the concept that gaining popularity and has good scope of growth. There are very few companies such as Big City Chefs that are provide customized chef service to the customers. This paper intends to discuss various aspects of marketing associated with Chef Service such as value proposition, market segment, revenue generation and competitive analysis.
Concept Explanation
Grand Chef is a newly formed company that wants to serve to specific requirements of customers related to customized dinner ...
Ethnocentrism–The case of the “Iron Chief”
Ethnocentrism is a sociological term used to describe human behaviours in different cultural and social settings. Global scholars have defined the concept ethnocentrism as the act of judging other people’s culture by the standards and values of one popular cultural practice (John, 2008). The effect of ethnocentrism is mostly experienced by employees in modern multinational corporations especially those that have adopted cultural diversity (Salter, 2002). The knowledge on the affects of ethnocentrism on individual, societies, and multinational corporations are therefore critical in understanding behaviours and activities in modern complicated society. The Japanese television show, the “Iron Chief” presents a ...
BUSINESS OPPORTUNITY JOURNAL
Business Opportunity Journal For some time now, I have been interested in establishing a restaurant business to serve traditional foods clients. Before establishing the business, I will need to develop marketing, management, planning, logistics and communication skills. Planning and management skills are crucial in restaurant business and, therefore, I will have to develop these skills first prior to launching the business. This will be facilitated through joining short business courses offering training in management and planning. As the business picks up, I will then join another training program to develop marketing, communication and logistics skills. I look forward ...