Public Relations (PR), is at its most dynamic when it is used to handle a crisis situation, since, a crisis can make or break an organizations reputation that has been built strategically over a period of time, the case study of BP’s Gulf Mexico Oil spill is a major PR disaster that was handled inefficiently and BP paid the price both monetarily and most significantly the image was severely tarnished. The company in question Carnival Cruise Lines has been known for bungling the cruise experience and the disasters that have hit the cruise line are the fire in ...
Essays on Damage Control
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Sony is an electronics and entertainment large size organization based out of Japan. There have been two major hacks against Sony. The first one was in 2011where an unknown user hacked the play station network accounts and accessed all the user IDs and passwords. This was a very big risk for the users as there was a threat of access to other personal information like credit cards, email and physical address, telephone numbers etc. Second was according to a published work by Biddle, (2014), there is a very famous and big hacking ‘tragedy’ with this company. In the year ...
1.0 Introduction The explosion of British Petroleum’s (BP’s) Macondo well in the deep waters of the Gulf of Mexico on the 20th of April the year 2010 is by far the largest accidental oil spill ever to be experienced in the universe. The fact that the oil spill occurred in a record period of three months demonstrates the magnitude of the spill. In fact, empirical evidence has ascertained that the oil spill as a result of the explosion far exceeds the one that was experienced as result of the combined effects of the Ixtoc blow out of the ...