Executive Summary
Health First Delicatessen (HFD) is a small eating establishment focusing on selling delicacies made from organic ingredients that are nutritious, healthy, and affordable to the busy customers in Astoria, New York. The deli shop will be a small scale eating and to-go food establishment that offers a combination of processed foods, sandwiches, salads, lunch packs, and other unique food choices for the patrons of organic foods. The key to success of HFD will be repeat customers, convenience, product healthiness, great quality, and taste. Entering into the food industry is not easy considering the number of other food establishments located within the Astoria ...