SWOT Analysis
Strengths of Netflix Strong market position Multi-platform streaming Track record of building successful partnerships Ownership of original programming No ads in its programs Weaknesses of Netflix Competitor Redbox has made significant inroads to Netflix’s DVD rental market. The Netflix service is dependent on outside providers of streaming hardware and internet services in order to reach its customers. Opportunities for Netflix Competitors of streaming entertainment are more expensive (Amazon Prime), have ads (Hulu), or are available only over a single platform (Apple). Netflix could make an issue of this in its marketing materials. There may be markets for different ...