IKEA Company: Is the Company Success Sustainable?
Report
Abstract IKEA today is more than a company, it is a community of highly motivated people who share the company’s values, mission, and goals. Being one of the global leaders in the sphere of household goods production, IKEA adheres to the proactive position in environmental and social issues justifying the branded idea of creating a more sustainable home life. In this paper, the sustainability factors affecting the success of the company on the international arena are analyzed. IKEA presented an unrivaled consistency in the realization of various ecological and social projects, in cooperation with suppliers and partners ...
