Essays on Economies Of Scale

The Canadian healthcare and social assistance sector falls under the NAICS classification. The sector entails a publicly funded healthcare system. The sector is guided by the provisions of the Canada Health Act of 1984 (Belchetz). The sector, relative to its peers in most other countries including the U.S and Mexico, is unique. Its uniqueness arises from the fact that despite being predominantly publicly funded, most of the healthcare services at the point of sale are provided for by private practitioners. The Canadian healthcare and social assistance sector has been billed in many quarters as a model to be followed ...

Introduction

Innovation is an important part of continuous improvement. The current case outlines the effect of innovation in the healthcare system in India. More precisely, it highlights the application of the low cost high volume at the Aravind hospital to increase access to care for the millions of people who cannot afford ophthalmic care. Some of the concepts discussed in the case include the focus on the rural communities and the effect on performance, the business model adopted by Aravind, whether it is optimal for acquiring capital investments, and whether it maximizes social impact. The case also discusses the social ...

Response Hyundai Cut Cost

All organizations should look for ways of cutting costs when they experience a decrease in profit. However, in implementing cost-cutting measures, it is important to start by establishing budget variances. This helps to identify the costs that have adverse variances. After identification, the management should look at the reasons behind the variances and establish how to rectify the variances. At this stage, the management comes up with methods of reducing the variances. These are the cost cutting measures that the organization should adopt. Another measure of cutting cost is adopting zero-based budgeting approach. In this approach, every expenditure item ...

Abstract

Organizational designs refer to the way the management achieve the best combination of integration and differentiation on operations. Police are one of the law enforcement agencies that operate under various organizational designs. The Boston Police Department is divided into 11 neighborhoods districts and three zones. The organizational design model in the chapter is the line and staff structure. Boston Massachusetts Police Department uses the line and structure model. Line and staff structure enable line staff to gain knowledge and skills from the staff managers. The Boston Police Department has adopted a working design. The BPD should clearly indicate the ...

American Public University

The Starbucks Cost Analysis The Starbucks coffee shops are on every corner in many cities all around the world, and they all look like similar with a coffee color background, promotion stuff, and coffee kinds. Starbucks trains its workers as a barista and spends the effort to create a coffee environment in its stores and subsequently a coffee culture. Considering that many people are almost like addicted to the Starbucks coffee all around the world, Starbucks could create the largest coffee shops supply chain in the world. While succeeding this, Starbucks could manage to develop a cost-efficient supply chain ...

Problem Statement

The objective of this paper is to present a report on the marketing questions raised by the founder of Celtic Chocolate Company Limited. Mr. Ronald Begg founded Celtic Chocolate Company Limited under which he engineered a new product called Milk Mate. The new product is basically a milk modifier. Milk Mate was introduced into a market largely controlled by large companies, such as Nestle with a market share of 50%, Hersey with a market share of 20%, Cadbury at 10%, and the remaining 20% shared by other smaller players in the region.

Generation of Alternatives

The introduction of the new product into ...

Introduction

Industrialization refers to the sustained structural transformation of a traditional agrarian society to a modern economy driven by high productivity in manufacturing society (Szirmai, Naudé and Alcorta, 2013). Industrialization started in the mid-eighteenth century in Britain and then spread to other European countries and the USA in the nineteenth century. In the twentieth century, Japan, Singapore, Korea, China, and other East Asian Tigers became industrialized (Szirmai, Naudé and Alcorta, 2013). Gerschenkron (1962) used the term rarly industrializers to refer to countries that were first to industrilze such as Britain. He used the term late industrilizers to refer to countries ...

Abstract: 2

Product 3 Place 4 Price 4 Promotion 5 Social media 5 Televised communication 6 Personal selling 6 SWOT Analyses 6 Threats 7 Findings 7 Challenges 8 Opportunities 9 Recommendations: 9 Conclusion 11 Last US bag 14 Abstract: The Last US Bag company is a leading company which provide its consumers customized products and services and it is the main promotional strategy of the company. The market mix explains that the company is strong in its products and are able to cover maximum areas for its supply chain. There are explanations about the company’s SWOT analysis and recommendations from ...

Introduction

In the context of microeconomics, the concepts of economies of scale, economies of scope and complimentary relationships are three important elements for a business and it’s strategy. The nature of how a business plans production and schedules pricing can be significantly impacted by changes to any of these factors as profitability may hinge on the number of units sold, the diversity of the types of products sold or how other products in the market change. Economies of scale is the nature of changes to the cost of production for each unit the organization produces. Economies of scale lead ...

Introduction

Businesses have a common goal of achieving success and uniqueness that helps them to stand a mile ahead of their competitors (Chattopadhyay et al., 2012). However, over the recent years, many companies have embraced the concepts of merger and acquisition in efforts to exploit their business potential fully. Mergers and acquisitions are important drivers of growth for a particular organization. Companies have come up with business and international level strategies that will help them to yield high profits. The Kellogg Company has acquired companies and the Publix Supermarkets, Inc. have not acquired mergers and solely operates within the U.S. ...

Analysis of Tesla Motors

Analysis of Tesla Motors

Introduction

Organizations must use any strategy that will enable the organization to stay competitive and to also learn about any processes within the organization that could be changed in order to increase proficiency and efficiency. One such process is a critical analysis of the microeconomic and macroeconomic environment as well as any challenges that the organization may be encountering. This essay will perform an analysis of Tesla Motors to include the history of the organization, organizational regulations, factor markets, global pressures and foreign competition, cost structure, economies of scales; a critical analysis, practices of economic theory ...

Final Analysis & Recommendations

Final Analysis & Recommendations

Generally, global competition in the vehicle manufacturing notably affects my organization in different ways. Predominantly, the automobile business is often facing aggressive price war during harsh economic situations and recession times as a result of the growing global competition. In this insight, major international automobile producers from all over the world and in particular those countries known to major in vehicle production like Japan thus tend to offer valuable vehicles at competitive prices, thus forcing other automotive companies like my organization to lower our pricing significantly. The distinctive feature of these major automotive manufacturers is the ...

Milestone I

Apple Inc. was founded on April 1, 1976, which makes it 40 years old. There is something to say about a company that has been around for that long; they must be doing something right. There were three different kinds of computers starting with the Apple I, Apple II and the Macintosh. The Apple I had a typewriter like keyboard with the ability to connect to the TV for the screen. These were all built by hand. The Apple II arrived in April, 1977 and with this came color graphics and a tape based machine. Then in 1984 Macintosh ...

Video and Computer Games Industry

Organizations rely on environmental scanning to carefully monitor their internal and external environments with the aim of detecting opportunities and threats that may have a bearing on their current and future plans. Changes in technology have contributed to increased dynamics in the video and computer games industry, and companies have been forced to transform and adapt to stay competitive. Enterprises focusing on the retailing of DVD/CD/Computer games have been affected by the advent of competition especially from companies utilizing digital platforms to provide video and computer games to their clients (Grüsser et al., 291). There has been the ...

Abstract

Wal-Mart was founded in 1962 by Sam Walton and since then the company has extended its outstanding retail services to 11545 stores in approximately 28 countries. The company has emphasized on proper management of operations in its stores for a long while to influence its market share. The retail strategy of the company has helped the company to ensure exclusive performance in the industry. It has sustained unique business through respect for promotion, price, place and products. The company has to keep up with the completion from Costco Incorporation, Target Incorporation, Dollar Tree and Dollar General Incorporation. The SWOT ...

1. Using the information presented in this chapter, what changes would you suggest to Jim? Jim, on the advice of Stacey, may proceed with a number of changes such as the use of relay terminals, sleeper teams or break-bulk terminals to reduce the time its drivers are on the road. With the help of relay terminals, Jim’s drivers would stay within the limit of 10 hours’ time while sleeper teams would enable drivers to relax while other teams may be driving the carrier through the route. Use of break-bulk terminals would further allow unloading entire trailers at a ...

Business Strategy

Strategic Alliances: A Critical Analysis of Successful Alliances toward Knowledge Creation and Management Introduction Going beyond the current trends in the business literature on strategic alliances, this paper explores ways strategic alliances are helping organizational firms gain competitive edge, more particularly through opening the access to markets and eventually in the creation of knowledge. This is followed by analysis of issues surrounding strategic alliances, current business examples and challenges faced by organizations that form alliances. Finally, we conclude with a brief take on the future of strategic partnership and knowledge creation research.

The Meaning of Strategic Alliance

Since becoming a trend three decades ago, ...

Vertical Integration and Economies of Scale

Vertical Integration and Economies of Scale

Vertical Integration

Vertical integration is the process where two businesses are merged together whereby the two businesses are at different levels of the production process. One may be at extraction stage, the other at processing stage. The process of merging firms where one is in front of the other in the production is called forward integration. The benefit of the process of vertical integration underlies in the increased capacity of the company to control access to their inputs. This thus, allows these companies control the cost of the inputs, quality as well as the delivery.Depending ...

Several market and economic as well as fiscal factors may influence the existence and operation of a company. Precision Machines for instance may be affected by the following economic and market factors;

Market factors.

Mergers and acquisitions If Precision Machines Company competitors enter into a merger or one of the major competitors acquires the other, the company’s growth prospects may be severely hampered. Some of the ways in which the company will be affected are as follows;

Economies of scale.

The merged companies may enjoy increased economies of scale in terms of discounts on purchases, (Elvis Picardo, 2014). Bulk purchases made by the ...

Business Strategy

Strategic Alliances: A Critical Analysis of Successful Alliances toward Knowledge Creation and Management Introduction In today’s business landscape, creating sustainable value for customers and shareholders requires the initiation of an alliance strategy. Strategic alliances are alternative modes of global business operations that small to large enterprises are considering in order to achieve stronger and more effective market presence. Moreover, alliances are a fact of life for business, which needs to align present and future strategy to current radical technological and structural changes, globalization, and increased competitive pressures (Janczak, 2008). Meanwhile, the issues of trust, partner selection, and the ...

SECTION I

1. Review the critical external and internal environmental factors that have strategic implications in the future for Pepsi. The implications indicate that changes in demographic tastes, and the need to improve economies of scale have forced Pepsi into scrambling to recover dominance of market share. This is demonstrated by job cuts, revving up marketing, and China R&D plant. Integration of stevia-sweetened products reflect consumer tastes for less artificial beverages. These changes for Pepsi between 2012 and 2014, give them a better chance to continue its market share – to some degree – given the factor that the diversity of its product ...

The economic uncertainty, the increasing regulatory pressure from the government and other entities as well as the rising competition leads to the escalation of merger and acquisition in the health care industry. In recent years, the health care industry has been affected by new federal and state laws that aims to improve health care services. While new health care policies and regulations has become beneficial to patients, it has caused a great economic strain, especially among smaller health care entities. This leads to the decision among many hospitals and health care institutions to align with other health care system. ...

Introduction

Starbucks Corporation is a company founded in Seattle, Washington in 1971 and is a premier retailer, roaster and marketer of specialty coffees around the world. (Annual Report 2015) In 2015, Starbucks reported a staff of approximately 180,000 employees over 19,760 company licensed and operated retail stores in over 60 countries worldwide. Roasted and handcrafted high-quality and premium coffees, tea and fresh food items as well as other beverages make up their product mix.(Annual Report 2015) Starbucks also sells coffee products and tea, as well as licenses its trademarks through multiple other channels like grocery, licensed stores ...

Marriott Hotels: Strategic Analysis

Words Count: Executive Summary Marriott International Inc. is a leader in the global lodging industry. Marriot has more than 4,400 properties spread across 87 countries. The company has also done well over the last 90 years and has transformed itself from a root beer stand in Washington D.C to a hotel behemoth. According to the 2015 survey conducted by American Customer Survey Index (ACSI) on hotel brands, Marriot is the most liked hotel brand in the world along with Hilton with a score of 81 (ACSI, 2015). Hotel industry was hit hard by the sub-prime recession in the ...

Introduction

Brief profile of the video case The Video Cola War is a documentary about the competition between the two key competitors in the carbonated drinks market. In that respect, it provides an overview of the Cola industry and explains how Coca-Cola and Pepsi have been competing.

Description of the organizations’ position

Coca-Cola and Pepsi are the leading competitors in the carbonated drinks market accounting for about 75% of the market share. In 2004, Coca Cola’s pretax profit was about 9% of its sales (Nils, 2015).

Portfolio objective

Considering the video’s content, this report presents an analysis of the two companies’ strategies and the Cola ...

Strategic Management in Cemex

Strategic management is an essential aspect of any organization that wishes to stay ahead of the competition and increase its growth. This analysis gives an account of Cemex, one of the leading cement producing company in the world. The analysis demonstrates how the company's mission and vision align with its plans to penetrate the Indian and Chinese market through strategic management since the two markets have shown a high market potential despite having a high number of players in the industry. A description of the company objectives and strategic capabilities is outlined and how they can help it achieve ...

Abstract

Market structure refers to the interaction between various buyers and sellers. Different market structures have different characteristics. The characteristics of the market structure determine the realized outcomes. There are three main market structure: perfect competition, oligopoly, and monopoly. Perfect competition has many sellers. Therefore, they do not have any market power. They cannot influence market outcomes. An oligopoly has few firms with some market power. They can influence the outcomes. Monopoly comprises of only one firm with absolute market power. Therefore, it can influence the realized outcomes. This paper highlights the characteristics of the various market structures. It then ...

Evaluation of Corporate Performance: Apple Inc.

Apple, Inc. is a U.S. based company that has its registered office in Cupertino, California. The company has a long history of innovative progression and it will not be wrong to state that the company has changed the ways of telecommunication. It has opened up new arenas of technology development and competition between electronic companies has become fierce in the last 15 years or so due to the company’s ability to develop new and unique products. The company sells computers, laptops, hard drives, tablets, music accessories, phones, etc. The company has its own operating system that runs on ...

Hilton Hotels SWOT Analysis

The SWOT analysis identifies the weaknesses and strengths as well as the opportunities and threats for Hilton Hotels in efforts to improve its global competiveness.

Strengths at Hilton Hotel

Hilton has over the years relied on employee motivation as a way of retaining best talents and minimizing turnover rates that are common problems in firms operating in the industry. Through offering employees an opportunity for personal and professional growth by organizing training and development programs and offering attractive remuneration, employees are committed and dedicated to sustain long term success of Hilton Hotels. Lower employee turnover and higher retention rates are among the strengths ...

[Padau Wave Power Enterprises]

Business Plan

Using Wave Power to Generate Electricity in Saudi Arabia Introduction About the business Turning calamities into business opportunities is Padau Wave Power Enterprises’ next big project. Padau Wave Power Enterprises operates in a region that is chronically known to for strong waves that mostly wreak havoc anything on their way. Tapping the waves to produce energy is certainly a brilliant idea that Padau Wave Power Enterprises seek to venture into for a number of reasons. Firstly, the energy yielded will add to Saudi Arabia national grid in a sustained manner considering that wave power is ...

Business Plan: Footwear Company

The report is targeted towards venture investors and with the intend to discuss the bright potential in footwear industry, both casual and athletic, and why are the consumers giving preference for exclusivity and comfort at the time of their purchase.While the core objective of this report is to illustrate the financial opportunities from investing in footwear manufacturing venture, it is also important to project the current as well as future projections and purchase trends likely to prevail in the industry, and why we think that this whole idea will churn significant profits for them.

Why to invest in footwear industry?

Footwear industry has always been ...

MNE is a company, operating in two or more countries, conducting research there and having a multinational (decentralized) production, management and ownership of the capital. When moving the part of MNE production abroad, there is a replacement of the foreign exchange with international production of subsidiaries (Drucker). In this case, international trade, firstly, is taking on new forms of intra-firm trade, and secondly, stimulates the further evolution of the already existing forms of intra-industry trade. Intra-firm trade. It is inherent purely for a MNEs and occurs through the parent company import of products of its subsidiaries and parent company ...

ARTICLE REVIEW

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Global v/s Multinational

Article Review Introduction There is no doubt that today’s business environment has changed. Over the past few decades, the rise of transportation, communication, technology and cross cultural integration across the world has seen the rapid rise of consumerism and increasing wants and needs on a global scale. In the article named ‘Globalization of Markets’, (Levitt, 1983), sees the demise of the quintessential multinational corporation and proposes the emergence and ...

Answer 1)

Casually cited as ‘Nueroscientist’,Marin Lindstorm,is a well known brand expert around the world and is largely renowned for his ideas on neuro-marketing and how the companies can take the benefit from the tendency of the consumers to follow impulse buying. His most famous work, Buyology, where he analyzed more than 2000 people to buy in the world filled up with clutter crisis, and what role does human psyche and subconscious mind in inducing the buyer to buy the product, the ideas perfectly supplemented the content of the article ‘‘In Search of Buy Button’’. As we read in ...

Video and Computer Games Industry

Organizations rely on environmental scanning to carefully monitor their internal and external environments with the aim of detecting opportunities and threats that may have a bearing on their current and future plans. Changes in technology have contributed to increased dynamics in the video and computer games industry, and companies have been forced to transform and adapt so as to stay competitive. Enterprises focusing on the retailing of DVD/CD/Computer games have been affected by the advent of competition especially from companies utilizing digital platforms to provide video and computer games to their clients (Grüsser et al., 291). There has ...

Functions of SCM

Buy: As illustrated in the twenty-eighth chapter, the manufacturing plant was forced to bargain with suppliers to increase the scale of orders. This move would benefit both the organization and the suppliers. Alex hoped that this move would bear fruit (pp. 234-236). Make: Al had trouble with making plans about production activities. In chapter twenty-one, the manufacturer found a solution to the problem that would prioritize production tasks. (Goldratt, 2004, p.184) Move: Chapter 2 features Al’s shipping issues that had economic implications on the plant. For the plant to improve its efficiency, shipping schedules had to be aligned ...

Ethics and Governance

The concepts of ethics and corporate governance are unceasingly becoming importance in the modern day organizations as they play a great role in addressing key issues. In that respect, the two concepts take varying approaches and their application varies among firms (Elms et al., 2010). Regarding the ethics issue, it relates to the norms and morality of a given community and what is right or wrong draws from those norms and morality values. In the modern world, the issues of ethics have been popularized given the increased cases of organizations that have been judged on the ethical basis (Cannon, ...

The struggle to access affordable and quality care has been a challenge to many citizens in the United States for quite long. Many reforms in the healthcare system which have been carried out in the past from the President Clinton to President Bush administration did not managed to provide sustainable solutions to many Americans who were grappling with the high cost of health care and failing economy. However, the President Obama administration has tried to bring to sanity in the health care system and some relief to consumers. The promulgation of the Affordable Care Act of 2010 made it ...

Management Science: Toyota Case Study

Toyota has developed into a renowned vehicle manufacturer in the last century attributed to the adoption of efficient production processes that form their basis on continuous innovation. Increased global growth of the brand remains attributed to the integration of new manufacturing plants globally, which has enhanced access to the company vehicles for the majority of the world's population. The need for the provision of quality has developed into a vital aspect guiding the production and operational processes adopted within the company necessary in enhancing global expansion (Arsenault & Castellas, 2008). The global expansion of business processes remains crucial in ensuring ...

Executive summary

For convenience of analysis, this paper has been organised under three parts. The first part of the paper discusses about the global payments industry in general. The global payments industry has been growing at a tremendous pace over the last decades and the development of internet technologies greatly contributed to the growth of this industry. The Porter’s five forces analysis of the global payments industry reflects that it maintains a favourable business environment for business houses. In the analysis, it appears that all the five forces of the industry are in favour of the Visa that enjoys massive ...

Barriers to entry refer to the aspects in an industry that make it difficult for new firms to enter into the industry and make profits. Some of the examples of barriers to entry include patents, brands, regulation, economies of scale and control of scarce resources. Non-price barriers refer to those aspects that are not price-related. McDonald’s has erected some barriers to entry to discourage other new firms from entering the market for their products. Use of its distribution networks is an example of how McDonald’s has erected a non-price barrier to entry. The company has taken several ...

Business Essay Questions

Q1: Describe an external growth strategy and list examples (examples are required). An external growth strategy is a strategy that is used to establish a relationship with a third party. One of the most common external growth strategies is a merger or acquisition. There are four main purposes of a merger or acquisition. The first purpose is to expand the product line. The second purpose is to gain access to distribution channels. The third purpose is to achieve competitive economies of scale. The fourth purpose is to expand the company’s geographic reach. An acquisition is the outright purchase ...

Answer.The case statement is focused on the unpredictability of Tesla’s future as a successful car manufacturer in coming scenarios due to decreasing revenues and declining stockholder expectations. The case statement is derived from the problematic fact owing to an entire lot of issues like rising expenses, lawsuits against the direct consumer approach based business model, and unsupportive response from the local markets and trade analysts because of deliberate inflation of financial performance. Given the importance of economies of scale in the auto manufacturing and technology industries, what is your long-term forecast for Tesla? Answer.The auto manufacturers and technology ...

Introduction

Since the mid XX century, the oil industry occupies a leading position in the global energy sector. A prerequisite for the implementation of large-scale long-term investments in the oil industry under the condition of a favorable outlook for oil demand in the world market is the availability of relevant geological reserves of oil in a particular region and the world at large. OPEC-countries account for over 40% of world oil production. Especially, the Middle East, particularly the Gulf basin, where there are the largest oil fields in the world, is rich for oil reserves (OPEC, 2015). Oil is extracted ...

The world has witnessed a phenomenal change since the nineties, following liberalization of economic policies by many countries which facilitated the entry of MNCs into international markets. Many companies manufacturing Electronic and FMCG items have benefitted from it immensely. Service providing business organizations like Banking, Tourism and hospitality have also exploited this opportunity to internationalize their operations. Globalization of business activities is the new doctrine for profitability and all Multinational companies are considering expansion strategies to gain entry into countries with promising growth opportunities. But experts are also of the view that markets for electronic items, food and drinks ...

Answer 1)

AB Electrolux has put themselves into a comfortable position because of which they can develop global initiatives to reduce the manufacturing cost and increase the speed of product development. The single most important factor that will assist the entity is the location of their plants. Important to note, the company is having plants in China, Mexico, Hungary and Thailand, and because of widespread manufacturing activity of the company, it is able to deliver the appliances to the neighboring markets by upholding the cost efficiency. For instance, while the Mexican manufacturing units serve North American market, Thailand based unit serves ...

When a business is started, and it starts to function, the factor that decides the success or failure could be environmental factor analysis. A strategic plan that considers and takes into account all the factors of environmental analysis will be able to create a successful business. The proper identification of business opportunities and threats helps integrate the efforts of the business where the focus is needed. The process of identifying and assessing the factors, which have a significant impact on business from the outside, is known as the environmental analysis. These factors of business impact could be politics related, ...

Target Market

Wal-Mart's target market is approached by means of low prices. It maximizes its margins by taking advantage of huge volumes in sales. An overview of this strategy makes it seem that they target the poor and middle-classes in society. These are the two largest groups in any society and are found in every state and country. Most times they are enticed more by the price of a product rather than its quality. Their volume of consumption is also higher than that of the upper class.

Criteria

Wal-Mart uses two methods of segmentation; one is by geographical positioning whereby if the ...

Introduction

NUCOR Corporation is an American-based steel company that was incorporated in 1955 (Thompson 330). By then, the company was referred to as the Nuclear Corporation of America, and the incorporation resulted from merger. This merger was prompted by the bankruptcy that the company had experienced in 1950. The Company has its headquarters in Charlotte, North Carolina, and it was America’s second largest steel manufacturing firm by the year 2012. One of the company’s greatest reputations was the success in profitability by 2012. In 2012, NUCOR had a continuous profitability trend for decades (Thompson 330-331). However, like any ...

Question one

The economic recession that happened in Asia in 1990 did not affect the Nucor Company. It affected most of the major steel consumers in the construction, automobiles, and firm equipment companies. The terrorist attack of the USA in 2001 caused an economic recession that hampered production and demand. Some of these sectors are still recovering from the recession. The decrease in demand is because there are other firms supplying the United States. The firms are from China, Russia, Brazil, and India. These firms are subsidized by the US government thus creating stiff competition. The raw materials that have increased ...

Under monopolistic market structure, one seller dictates the conditions and prices. It means that the demand curve of the company is equal to the demand of the whole industry (Monopoly, n. d.). There are different types of monopolies. For instance, pure monopoly occupies the biggest market share. Any company that has more than 25% of share in the market may be categorized as a monopolistic entity (Monopoly, n. d.). This type of firm is prohibited by law in many countries. There is also a natural type of monopoly, which essentially means that the industry is characterized by high fixed ...

Dunning’s Eclectic Paradigm

Introduction Dunning's eclectic paradigm is a model developed by John H. Dunning. The aim of the model is to explain the OLI-framework. The framework by Dunning serves as a guide for empirical examination of determinants of FDI. The framework offers a ground to research on factors affecting the development of multinational companies concerning expansion after engaging in foreign production and other expansion plans in the foreign countries. According to Dunning (2001), the assumption underlying the eclectic paradigm by Dunning is that three factors determine the FDI or specifically the return to FDI. The first factor is represented by ‘O'. ...

Introduction

Globalization of world market has resulted in the integration of regional economies, societies and cultures through a globe-spanning network of communication. The result of the integration of national economies into the international economy through trade, foreign direct investment, capital flows migration, and the spread of technology is the increased competition for businesses. In order to succeed, a company must, therefore, develop a proper strategy. The strategy focuses on two things: a decision on where the business wants to go, and how to go there. The strategy will help it come up with a focus and plan for the market ...

(6.1) Identify and explain the five stages of the consumer buying process. Give examples of marketing activities designed to influence each stage.

Identifying a need gap

Any given potential customer feels an urge for a particular product due to the situation in which they find themselves in. Various factors could trigger this urge including the intrinsic and extrinsic factors. The intrinsic factors include the idea that the potential customers could be hungry or thirsty, thereby, pressed to make a step to have that need or urge fulfilled. The customers could also be motivated by an advertisement in the local daily or television making ...

Abstract

Restaurants have a significant role in the business, the intellectual, social and artistic life of a prosperous society. Most of the important events take place in the hotels. Having a chain of restaurant is essential because it leads to decreased production cost such as purchasing raw materials, transportation costs among others and in return, high profits are likely to be experienced. With cost reduction, the pricing of products is also low hence attracting more customers. However, before buying an existing business, it is important to carry out an environmental analysis of the firm. The most appropriate tool for the ...

Companies can access and market their products to different parts of the world due to advanced technologies, transportation, and communications systems. One great factor drawing them to worldwide market is the possibility of increased market size and growth opportunities presented by large customer base from different regions of the world (Cadogan, 2012; Twarowska & Kakol, 2013). Markets that generate high returns on investment for companies compared to domestic markets, especially countries with incentives and relying more on exports, can easily attract international firms. The search for economies of scale presented by a wider consumer base for companies can help a ...

A merger is the combination of two separate companies into a single company with shareholders of the pre-merged two companies becoming shareholders of the merged company (Coyle, 2000). On the other hand an acquisition or take-over refers to the acquisition of the target company assets by a predator company. The key difference between a takeover and a merger is that in a takeover, the shareholders of the target company lose ownership and control, while in a merger shareholders of both companies become shareholders of the new merged company (Coyle, 2000). There are several reasons for Mergers and Acquisitions (M&A) ...