Globalization
Carrier is a major organization and a subsidiary of the United Technologies that has operations in 6 continents and in 170 countries where it seeks to provide consistent, noiseless, and energy-efficient products to its huge consumer base. The expansive presence in the global market is an opportunity for the company to introduce products into the market, enforce partnership, and foster innovation. However, Carrier faces stiff competition from cheap products from China especially in developing areas. To reduce operational costs, the company has instituted several strategies such as developing operational and manufacturing plants outside the United States. Like many other ...