Introduction
Marketing strategy allows an organization to concentrate its limited resources on the greatest opportunities so as to increase its sales and achieve a competitive advantage over its competitors. Hydroxycut and Xenadrine have different marketing strategies. A good marketing strategy should have the users’ interests at heart. A company should not mislead the users on the use of a product in an attempt to gain more customers. Honesty leads to customer confidence and trust. The main aim of any marketing strategy is to have as many customers as possible and maintain the customers. However, if false information is presented then the customers ...
