Introduction
Film editing has been revolutionized over the years due to a number of factors including changes in viewing behavior and technological advancement amongst others. However, there has been a more or less consistent industry trend as far and film editing is concerned. The Hollywood style of editing is the most dominant in the market and has since minimized the business scope of other film editing companies like French New Wave and Soviet Montage. This is because mod American media like commercials, music videos and televisions still follow the Hollywood style of editing. This paper discusses the various reasons why Hollywood style ...