Introduction
The concept of consumption and consumerism involves a situation in which people are continually purchasing and using products mainly promoted by a capitalist economy. Virtually, the current society consists of consumers, making consumption and consumerism a part of the modern life. Ideally, consumption and consumerism determine the level of demand as well as the level production. Additionally, all innovations around the world are geared towards satisfying the consumers’ needs. As the consumers buy products in bulk, the economy develops, which in turn sustains the political class (Miles 148). Ironically, the consumers do not get much recognition, and they are ...