Essays on Harlequin

Donna Hayes, the leader of MIRA team and vice president of direct marketing was vested with the responsibility of launching a new line of single-title women’s fiction novel (MIRA). She knew that a previous attempt to launch a single title novel Worldwide Library had failed. The previous venture had taken a span of two years from its launch date from 1986 to 1988 when the venture was abandoned by Harlequin. In order to benchmark in subsequent issues regarding single title novels, the management saw it desirable to appoint a taskforce that would investigate the causes of failure for Worldwide Library. The taskforce unearthed several ...

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Please type your instructor name here Management

Organizations operating in the same industry might possess extremely varied performances. Such variation in performance is essentially a result of their resources as well as their capabilities. In order for creating a sustained competitive advantage, organizations must possess internal resource capabilities that comprise of precise features like significance, uniqueness, and imitability, among others. Such internal resources and capabilities might be either financial resources or physical, organizational, and human resources. With respect to Harlequin Enterprises, the company has been into business since the year 1964. Considering such a long history of existence, it is ...

Phrase

"But his soul was mad. Being alone in the wilderness, it had looked within itself and, by heavens I tell you, it had gone mad." (Conrad 66). This is a comment that Marlow made on his reflection about Kurtz after meeting him alone in the wilderness and the dark. It follows two months journey that they were to undergo in order to reach the Kurtz’s station. While in the station at midnight, Marlow is awakened by beating of drums and chanting that were coming from Kurtz’s followers in the forest. He suddenly realizes that Kurtz was not in ...

Compare and contrast essay

"Burning Chrome" by William Gibson As a beginning, it’s important to say that both stories “’Repent, Harlequin!’ Said the Ticktockman” by Harlan Ellison and "Burning Chrome" by William Gibson are real masterpieces, and each of them contains some special information encoded between the lines. The stories are playing a special part in the history of American literature. It is interesting to discuss the similarities of the texts to understand more deeply the idea that authors encoded for future generations. Also, at the first sight, the stories look completely different and incomparable, however, looking deeper, it is possible to find ...

Pablo Picasso’s, ‘The Three Musicians’ was painted in 1921, and is renowned as one of his greatest works. Here we observe the classic combination of colour and line, where the musicians are lounging about in characteristically jaunty poses with not much care for the world. Picasso uses boisterous colours with blue and yellow particularly prominent and demonstrative. The three figures also contain diverse aspects which are immediately noticeable. The musician playing the guitar (which is coloured yellow) is almost obscured by the one playing the flute. The accordion player who is situated at the back is almost ...

The Self: Social Psychology

1. The concept of the self, according to Mead, can be compared to that of a child playing games. The child who likes to play games will make rules for himself, these rules are made in order to please him and be in his favor (Mead, 1934). Whether or not he follows these rules is entirely up to him, and how others perceive the given rules is up to them. There is a power in change and how people react to the given rules or sets are subjective. This is much like how society is shaped. There are laws and given ...

The passage from “Civil Disobedience” is used by Ellison because it outlines the dystopian future where everyone is just brainwashed and the masses are kept in their place by the government. In the story by Ellison, everyone has to follow a schedule and they must do everything according to what the government dictates. A lot of people share this view of society, the government and leaders. However, no one really makes a stand. Those who protest or go against the social norm are labeled as outcasts and a bane in society. The idea of the Ticktockman, or the Master Time Keeper is ...

- Sol LeWitt, “Wall Drawing #1113: On a wall, a triangle within a rectangle, each with broken bends of color”. Sol LeWitt is a famous American artist. His name is associated with Minimalism and Conceptualism Art. Actually, he is considered to be the founder of both these art movements. He was born in 1928 in Hartford, Connecticut, studied in Syracuse University and the New York School of Visual Arts. In his creativity he was influenced by his previous job as a graphic designer and by the works of photographer Eadweard Muybridge. According to the Conceptualism theory, the concept was the primary thing and ...

A Case Analysis

Harlequin Enterprises is a Toronto based publishing company that specializes in series romance and women’s fiction novels. It began operations in 1949 and through its revolutionary approach of a packaged, consumer goods strategy to publishing, and the acquisition of UK based Mills & Boon, the company by 1970’s had become the largest publisher of women’s fiction in the world. The company dominates the marketplace in series romance and offered various lines for the readers. The company now wishes to invest in the single-title books marketplace. The project has been tentatively named MIRA. The initial research conducted has indicated that ...

The types of fiction created by writers sometimes appear to fall into endless categories; walking through a bookstore or browsing sites like Amazon for a new book to read demonstrates the variety of fiction written today. However, it is not so difficult to classify writers and the type of fiction they produce. Fiction writers fall into two groups, commercial writers and literary writers. The first major category of fiction writers are the commercial fiction writers. Commercial fiction writers “attract a broad audience” with their published pieces and a hallmark of commercial fiction is that it has an easily read style accessible to ...