Inter-organizational Innovation Networks (IT): Role of cloud computing and big data on Business Model Innovation
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Abstract
This report looks at how cloud computing and big data impact business model innovation and if these technologies enable companies to implement quicker and more efficient means to interact with customers and enhance their profitability and growth potential. Meta-analysis was conducted by accessing peer-reviewed literature which targets issues surrounding the research problem and research questions. Despite the uncertainty in terms of knowledge and expertise in the IT industry due to rapid technological developments there are still opportunities to be leveraged by businesses. However, in answer to the research questions it is found that cloud computing and big ...
