Business
IKEA’s Value Chain Analysis The revolutionary idea of studying the value chain embedded in an entity was postulated by Michael Porter as part of which he tried to depict how the entity accumulates customer value along with the chain of activities that it performs. Stated otherwise, the value-chain analysis is an analytical framework that identifies business activities or process inputs that eventually create value for the customers of the company or/and provides competitive advantage to the entity. Owned by Stichting INGKA Foundation, IKEA is the world’s largest furniture retailer with the presence in more than 40 countries ...