Customers
The Chrysler-Fiat is serving the people of almost every class. People who want to drive on the daily basis as well as those who want to enjoy the safari rides; they have made jeeps for them. Their target market is quite specified. They make their automobiles according to the place where they want to sell. In the case of Lancia, it was only made and sold in Italy. They make vehicles which are customer oriented. Their customers are to them. One who is buying their automobiles are completely satisfied with their product which ultimately has a positive impact on ...