Essays on Magill

John Magill is a 75-year-old male with Parkinson’s disease, which he was diagnosed with five years ago. John was admitted to the hospital after falling at home. The physical examination revealed bruising on John’s hips and buttocks, as well as a tear on the right hip, but the X-ray did not reveal fractures in the lower extremities. The emergency department noted generalised tremor, decreased mobility, signs of confusion, agitation, and restlessness. The assessment of John’s vital signs showed that most measures are within expected ranges for an elderly person (temperature 37.2; respiratory rate 24; heart rate ...

The Ming dynasty in the 1600s made considerable and deliberate efforts in a bid to ensure that its regions remain under one ruler. A Buddhist monk who was also a peasant found the dynasty, rose to the rank of an army general and led a rebellion against the Mongols. The monk assumed the name of Hong Wu and made the decision to have Nanjing as the capital of China, but a latter emperor of the dynasty moved the capital back to Beijing. One of the major roles that Hong Wu assumed as the emperor include reorganizing every aspect of ...

Abstract

In today's world, there are hundreds of developments that are taking place in medicine and nursing. These advances are made possible through thorough research and verifications using clinical projects. The steps in propelling forward the field of medicine are made upon identification of an individual problem that gives researchers a basis for their research, or rather a problem statement. One of the problems that have been identified is the CLABSI (Central Line Associated Blood Stream Infections). Many patients suffer severe infections that arise during treatment of an initial infection. Most of these infections, especially when not handled appropriately lead ...

As a Reflection by (Insert your name)

WERE ALL MARKETERS NOW BY TOM FRENCH, LAURA LABERGE & PAUL MAGILL As a Reflection by (your name) For effective running of a successful marketing strategy, one has to shift focus beyond the traditional forms of marketing strategies. The authors give a guideline of the necessary steps and actions that one needs to undertake to achieve the modern outlook of marketing. Emphasis is on the fact that consumers do not separate marketing and experience derived in consumption from the product itself. Marketing and consumer experience is the product itself in the eyes of the customer. A more fruitful marketing strategy will ...

Tom French, Laura LaBerge, and Paul Magill

A Reflection by

We are all marketers now explores marketing in the era of deep customer engagement that goes far beyond the “push” marketing campaigns of simpler times. The writers observe how the product can no longer be separated from the marketing, marketing is part of the in-store or on-line experience, and the experience is the company, so that ultimately marketing is the company. They sum it up in their opening “Engaging customers today requires commitment from the entire company—and a redefined marketing organization.” This article outlines the steps, processes and potential obstacles established business managers are likely ...