Introduction
For a business to grow effectively, it must have a good strategic plan which states what its wants to do and evaluate on that strategic plan. This strategic plan should be aimed at achieving business objectives, measures, and targets.
Marketing and information technology strategies and tactics
In the current world, technology is growing each day, and for a business to be competitive, it has to adapt to this technological changes. Some of the ways to do this are by making use of the social media to embrace and advertise the business, adapting to the new technology and applying it to the business, making use of the ...