CAN THE PROBLEM OF OVERCONSUMPTION BE RESOLVED BY GREEN CONSUMERISM?
Green consumerism is noticeable all over the world today. Drawing from the numerous activities in the now vibrant green industry, it is evident that this process is great (Eriksson, 2004, p. 11). However, it is further true that this process is not the final solution. The greatest fear derived from this process regards the fact that the Green Campaign undertakings vibrant in the media currently and in products might be a simple fad. With reference to the Marxist capitalism theory, the effects of the same highly campaigned process might be seen here (Mansvelt, 2010, p. 6). After all, the media ...