International Operations and Management
International Operations and Management Hedley (2016) revealed that managing international operations is an increasing concern for global companies (Harrison, 2011, p.3). Some of the reasons given by upper management are to remain competitive, as a growth opportunity, and to improve profits (Harrison, 2011, p.3). Global companies revealed that the main difficulty is choosing what entry strategy to use, which includes licensing, exporting, joint venture or direct investment (Foley, 1999, p.31). The report will examine the opportunities and continuing challenges of an international operation for a global automotive company under the entry strategies of joint venture and direct investment.
International Operation Challenges and Opportunities
Joint ...