International business project
Any investing company has a responsibility of understanding their target markets which includes the population which the company expects to sell its products to. This will assist in formulating products specific for that population.
Income
The income of the United Kingdom middle class which will be the target market for the products ranges from $24,700. Most of population in the UK is ranked as middle class earners which increases the demand for the product in the market. This income will also be considered while determining the price of the products to ensure they do not exceed their consumption to ...
