Essays on Peculiarity

Introduction

Accenture is a global consulting company providing services to large business corporations all over the world and, most successfully, in the highly competitive American market meaning that this company knows how to differentiate itself from the competitors. The priority consulting spheres are strategic planning, optimization of the business process, outsourcing, client relationship management (CRM), logistic and supply chain management, HR and IT implementation projects . This is the company I took practice as a student and, though, my experience of working in Accenture was not broad I realized that the company offers perfect career opportunities for the young specialists. I ...

Internet and Marketing

Marketing is a process that is used when determining the kinds of services and products that are interesting to customers, as well as the strategy that should be used in communications, sales and business development (Kotler et al., 2008). Marketing defines the strategy for sales and is always one of the main constituents of the companies’ success. It is possible to build efficient customer relationships only if the company has well-developed marketing strategy and employs professionals. Throughout the history of marketing, its foundations were evolving and changing. Its development before the 20th century is rather obscure due to the ...

Introduction

This chapter will deal with the tools and approaches that will be used in undertaking the project. The justification of design that will be used in the research will also be looked upon including the procedures and the instruments that will be used. The chapter starts with the research philosophy that will be used the entire project. The tools and methods of collecting and analyzing data will also be dealt with in this chapter. It will conclude with the ethical considerations that will have to be taken into account when undertaking the project.

Research philosophy

The research philosophy entails the creation ...