Essays on Pemberton

Business Audit: Coca Cola

Business Audit: Coca Cola

Executive Summary

This report takes a look at the business audit of the Coca-Cola Company. After introducing the audit, a brief background of the company is given. This is followed by a macro-analysis of the company. This analysis deals with the management tool i.e. PESTLE which details Coca Cola’s political, economic, social, technological, legal and environmental analysis. This is followed by a micro-analysis i.e. the financial data relating to Coca Cola. The competitor analysis of the company is next in line. This includes the strategic groups in Coca Cola’s line of business. A perceptual mapping ...

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Introduction

Change is a process that impacts all organizations. As observed by management expert, Kurt Lewin, “group life is never without change, merely differences in the amount and type of change exist” (Burnes, 2004, p. 981). Most change initiatives, however, fails because of the tendency of people to resist change. People, according to management experts, fear change and so they tend to revert back to old ideas and practices even if the change is for the better. This tendency of the individuals to resist change affects the organization as a whole. Also, the longer the ...

3 August 3, 2016

The Coca-Cola Company has a long history of innovation and development. The company was founded in 1886 by a recipe concoction created by pharmacist John S. Pemberton (Coca-Cola, n.d.). The beverage enjoyed moderate success until Pemberton passed away, and several businessmen worked to ensure the trademark drink would become a world famous flavor. In the early 1900s the product expanded rapidly from its roots in the southeastern United States across the country, and the cause of all of this growth can be traced back to successful leadership in terms of management and innovation. The purpose ...

Purpose of the Message

The message is designed to familiarize the new Coca-Cola Company new hires with the way the company operates and the people they will be interacting with in their daily activities. The message shall be used by the human resources group to assimilate new employees into the company as well as making the new employee feel welcomed into the business. The message will also introduce employees to the Coca-Cola vision and mission to enable them to work with similar corporate vision and goals with the current employees. The letter will explain the company’s vision to the new hires, as ...

Introduction

Studies on psychology and cognition have shown that a child’s language has a great impact on his/her ability to regulate his emotions and behavior. In order for two people to understand and share meaning with one another, a clear ground should first be laid out to avoid misunderstandings. A study involving 120 children aged 18 months to 4 years old showed that participants who had superior language skills expressed less anger upon reaching 4 years old (Roben, Cole, & Armstrong, 2012). Most children in their early stages learn to use language as a means of self-expression and self-regulation, because ...